Analytics Platform Focuses on the Only Stat That Matters: Revenue
Mixpanel offers a Revenue Analytics tool that allows businesses to measure a customer's "lifetime value."
Page views are so five years ago. Same with unique visitor counts and app downloads. In fact, according to Suhail Doshi, CEO of Mixpanel, those are nothing but "bullshit metrics." Instead, Mixpanel tracks and measures the action of individual users across a site and/or app and quickly determines how
