Entrepreneur

How to Build a Killer Facebook Page for Your Retail Company

In lieu of a stand alone website, a Facebook page may work for your business. But only if it's done right.

It used to be that if you wanted to take your business online, you bought a domain name, hired a developer and then--after much testing and many iterations--launched a website. That no longer needs to be the case. Increasingly, entrepreneurs are turning to social media platforms--in particular, Facebook--as an easy, quick and inexpensive way to launch an online presence. Since there's no geek gene required, a business can create a functional Facebook page with little or no web-development cost.

So do

You're reading a preview, sign up to read more.

More from Entrepreneur

Entrepreneur3 min read
The Recruitment Platform Gradujuana Was Failing... Until It Changed Its Name to Vangst
When Karson Humiston was nearing graduation from St. Lawrence University, she attended a cannabis trade show in Denver. Jobs were on her mind; what kinds were available, what were their requirements. And in talking to the vendors there, she learned t
Entrepreneur5 min readFashion & Beauty
The Fashion Industry Is Insanely Wasteful. Can Blockchain Fix It?
The technology is helping savvy companies (and enterprising entrepreneurs) find fresh opportunity in overlooked materials.
Entrepreneur2 min read
What Franchises Should Look for In a Bank
Industry vets offer up advice on finding the financial and lending partner that works for your business.