Everand Logo

Welcome to Everand!

  • Fast Company

    28 Martin Lotti

    VICE PRESIDENT, GLOBAL CATEGORY CREATIVE DIRECTOR, NIKE
    by Chuck Salter May 16, 2016 1 minute
    Nike creative director Lotti has developed soccer “boots” so light that athletes feel as if they’re playing barefoot.

    For stretching Nike in new directions

    In 2015, 18-year Nike veteran Martin Lotti introduced the company’s first-ever line of soccer cleats (or boots) made especially for women and created the sleek uniforms that the winning U.S. women’s soccer team wore at

    You’re reading a preview, subscribe to read more.

    More from Fast Company

    Fast Company2 min read
    Reimagining The Ways We Work And Meet
    When Chief Operating Officer Stephen Tober joined software company Giant Machines in 2018, his first order of business was to move his fast-growing team out of their shared coworking space in midtown Manhattan. The malfunctioning equipment and unstoc
    Fast Company1 min readIntelligence (AI) & Semantics
    09 Openai
    THE COMPANY THAT dented the universe in 2022 continues to leave its mark. OpenAI's GPT-4 large language model (LLM), released in March 2023, is considered 10 times more powerful than its predecessor, discerning context and nuance better, as well as d
    Fast Company1 min read
    40 Day Week Global
    THE NONPROFIT 4 DAY Week Global wants to create nothing less than a million new years of free time. The organization took the concept of a shortened week from fringe to main-stream last year, onboarding some 190 companies for trials of four-day weeks

    Related Books & Audiobooks