Why This Entrepreneur Scaled Back His No. 1 Product
When Dogfish Head created a hit beer, it did what seemed crazy at the time: It turned down sales.
by Jason Feifer
Jul 01, 2017
3 minutes
Sam Calagione is used to getting love in his hometown of Milton, Del. He created Dogfish Head Craft Brewery, one of America’s hottest breweries, and is a major employer in town. People wave and say hi. Out-of-towners ask to take selfies with him. So it came as a surprise when a liquor store owner ran over with tears in her eyes.
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