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    New iPhones may spur a surge in augmented reality

    by By Tracey Lien, Los Angeles Times Sep 15, 2017 3 minutes

    SAN FRANCISCO - The runaway success of "Pokemon Go" last year taught the world at least two things. One: Lots of people love Pokemon. And two: Creating good augmented reality - the kind that superimposes 3-D objects into the real world and convinces people they're actually chasing a Pikachu - is really, really hard.

    "It's not so hard that it's impossible," said Jeff Kelley, an iOS developer at app design and development firm Detroit Labs. "But it's hard enough that you're probably not going to get a return

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