Even The Hamburglar Might Like McDonald's New Vegan Burger (We Did)
Sales of McDonald's new soy-based McVegan have far surpassed estimates in Sweden, where half the population says it's interested in more vegetarian options. Are diners just curious or truly lovin' it?
When McDonald's recently announced the introduction of a vegan burger in Sweden and Finland, Twitter responded with a mix of earnest enthusiasm (@themodvegan: "So exciting- I hope we're next"), a little disgust (@JenaRoberta: "why would a vegan ever...support a company that sells millions of dead cow burgers a day?), and a touch of guilty hand-wringing from aging ideologues (@siniauer: "Feels like I'm cheating the 90's me").
As someone who has spent the better part
