Bloomberg Businessweek

We Can’t Pay You Much More, But Here’s a Sausage

With unemployment in Germany falling and 1.2 million open jobs, companies are offering perks such as foreign travel and platters of local ham

Jakob Kratsch isn’t a Harvard Business School grad, an elite engineer, or a software whiz. He’s a 20-year-old manufacturing apprentice. And yet, a century-old factory near the old border between East and West Germany found him so desirable that the company included the possibility of a free trip to New York in his recruitment package.

As a top performer in his first year, Kratsch spent three days visiting sites such as the Empire State Building and Times Square and met

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