You’d Better Get Write on It
Carefully documenting processes and protocols is essential to grow without chaos.
In March 2010, Foursquare was riding high, one of the coolest social startups of the day, with gobs of fresh venture capital and a million people using its mobile app to check in. And then, on March 26, the company’s website went dark. Somebody, it seems, had forgotten to pay $20 or so to renew the foursquare.com domain.
Foursquare’s faux pas was
