The Atlantic

Why Walmart Is Paying for Its Employees to Go to College

Subsidizing workers’ tuition is a good marketing move—and it should also help with the retail giant’s abysmal retention rate.
Source: Mike Blake / Reuters

On Wednesday, Walmart announced that it would offer to pay, at least in part, for its 1.4 million employees in the United States—part-time, full-time, and salaried—to go to college, with some restrictions. Though it is first foray into the world of subsidizing education for its employees, it makes it the latest big employer to publicly declare it wants to help its employees get a degree, following Starbucks, JetBlue, UPS, Cigna,

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