India Today

Jewels that rule

Handcrafted jewellery comes in all shapes, sizes and forms. Inspired by geometry, art, Persian motifs and more, here's a selection of unique designs for your jewel box.

From Persia, with love

Vummidi Bangaru Jewellers

When it comes to design-oriented precious jewellery, this is easily one of the first names to pop up. Over the years, Vummidi Bangaru Jewellers (VBJ) has catered to traditional markets but made its own significant space by launching a design intensive collection every year. "We have a design team that has developed its own unique style and language. They are constantly looking for inspiration in jewellery. Every collection teaches us something new," says Jithendra Vummidi, partner, VBJ. "People want to wear precious jewellery but constantly demand something other than the usual," he adds. VBJ's latest collection, Persiana, draws inspiration from Persian motifs and colours, using techniques such as French plique-a-jour. The materials used include rose gold, pearls, diamonds and rare Tanzanite beads, among others. The range offers pendants, necklaces, chains, earrings, rings, haath phool, nath and bajubandhs. It is delicate yet festive and can be worn with both traditional

You're reading a preview, sign up to read more.

More from India Today

India Today1 min read
In Gandhi's Image
India returns to the Venice biennale on May 11. With 150 years of Mahatma Gandhi' as its theme, the exhibition has been curated by Delhi's Kiran Nadar Museum of Art. Roobina Karode, its India art director, says the India Pavilion this year can make u
India Today2 min read
His Golden Pastime
Though Abhishek Verma, 29, started shooting to get away from textbooks, the new World No. 3 has sealed an Olympic berth for India by winning gold at Beijing's ISSF World Cup last month Q. You finished 24th at your first World Cup in February. What di
India Today12 min read
The 300 Million Distress Vote
The Indian economy is in the grip of a slowdown. Economic distress runs deep and is alarmingly widespread. Businesses have failed across sectors, from aviation to telecom. Investments are drying up, having fallen to a 14-year low in the October-Decem