When Is Amazon Prime Day 2018?
by Bob Niedt, Online Editor, Kiplinger.com
Jul 03, 2018
1 minute
Amazon Prime Day is the online retailer's Black-Friday-in-July play, and now we know when it launches: Monday, July 16 at 3 p.m. ET, running a full day and a half.
The July start date is par for Amazon, which is trying to drum up business, doesn't start to heat up until August.
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