TIME

Popularity on social media? Not cool

FOLLOWER COUNTS ON TWITTER HAVE BECOME A fashionable currency—something that prominently displays a person’s clout and even generates income for users with big enough numbers. Yet on Sept. 20, one of those “influencers” sent a tweet criticizing the popularity contest that such metrics create. “[We] should be able to participate in social media without having to show how many followers or likes we have,” wrote uber-celebrity Kanye West. “This has an

You're reading a preview, sign up to read more.

More from TIME

TIME3 min readRelationships & Parenting
Emily Oster
The economist and author of the modern pregnancy bible Expecting Better on her new book about data-driven parenting in the early years, Cribsheet
TIME2 min read
Strife After Death On Netflix
“WHEREVER JUDY GOES, CHAOS TENDS to follow.” So says James Marsden in the Netflix black comedy Dead to Me. Taken together, his utterance (an early contender for my own epitaph) and the fact that a long list of embargoed spoilers prevents me from even
TIME11 min readPolitics
The Mueller Play
President Trump is using the special counsel’s report to roll back post-Watergate limits on executive power