A Drive into the Future
Imagine a car that offers you a comfortable flatbed to sleep, is silent as a church and unobtrusive as it doesn't need a driver. Top it off with unmatched versatility that can transform the cabin into a living room, a theatre or business centre at the press of a button replete with a change of upholstery, lighting and furniture. A highly robotised machine that can munch miles by the hour at hyper speeds without much fuss, manoeuvre twisty roads or traffic jams on its own and offers you an invisible but friendly and efficient robot that doubles up as a chauffeur and assistant much like Jarvis of the Iron Man series. All that, without hurting the environment. That in a nutshell is the future of the luxury car.
The three pronged disruption electrification, driverless cars and connectivity that has engulfed the global automotive industry is having its say on the luxury side of the business as well. Within a decade from now, cars meant for billionaires would be starkly different from today.
