Apple Magazine

EUROPEAN PRIVACY SEARCH0020ENGINES AIM TO CHALLENGE GOOGLE

In the battle for online privacy, Google is a U.S. Goliath facing a handful of European Davids.

The backlash over Big Tech’s collection of personal data offers new hope to a number of little-known search engines that promise to protect user privacy.

Sites like Britain’s Mojeek , France’s Qwant , Unbubble in Germany and Swisscows don’t track user data, filter results or show “behavioral” ads.

These sites are growing amid the rollout of new European privacy regulations and numerous corporate data scandals, which

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