What is this meat hoodie and why is it following me around the internet?
by David Pierson, Los Angeles Times
Nov 29, 2018
5 minutes
The biggest complaint about advertising today is that it is creepily precise. Ads seem to know where we shop, what we like, and the exact color and size. Many live in a state of paranoia that our mobile devices are listening to us, surfacing ads for things we've merely discussed but never searched.
So why then is the internet convinced I want a meat hoodie?
Several times, I have been served ads for a hooded pullover sold by a low-priced Chinese clothing brand. Advertised as a Raw Meat Kangaroo Pocket Hoodie, the top is emblazoned from edge-to-edge with a print of marbled raw red meat. Think of it as the tuxedo T-shirt version of Lady Gaga's infamous meat dress.
It would be a bold look
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