Yes, Miller Lite is better than Bud Light, but not because of 'more taste' — it's because of less taste
by Josh Noel, Chicago Tribune
Jan 07, 2019
3 minutes
Miller Lite is officially allowed to say it has "more taste" than Bud Light.
But it shouldn't.
Yes, Miller Lite is the superior mass-marketed light beer. But it's not because it has more taste. It's because it has less taste.
Let me explain.
The question of "more taste" in light beer - already an oxymoron of sorts - garnered attention with MillerCoors' "Know Your Beer" marketing campaign from last summer.
Among the commercials was one featuring a can of Miller Lite sliding
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