Entrepreneur

This Cannabis Brand Scored A Viral Hit -- Thanks To The TSA

An airport security tray is the last place consumers expected to see an ad for cannabis -- which is why it was so memorable.
Source: Courtesy of Organa Brands
Courtesy of Organa Brands

As Brittany Hallett traveled through security at an airport last year, she saw something that made her stop. It was an ad for the dating site Bumble on the inside of a security tray. Hallett, the marketing director of cannabis distributor , couldn’t wait to tell her colleagues back at the office. The company was always looking for creative ways to

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