HOW APPLE MAY – OR MAY NOT – BE A LEADER ON PRIVACY AND DATA USE
There has been big news on the battle for privacy and data recently, as Apple took action against some of the other biggest names in the business. Well, it was big news if this transpires to be a watershed moment in the fight. If, instead, this turns out to be a mere ‘good news’ publicity stunt that has no impact whatsoever on future practices, then very little of long-term consequence will have occurred.
However, the outlook does look promising.
SANCTIONS FOR BOTH GOOGLE AND FACEBOOK
Within the space of two days, Apple recently clamped down on both Google and Facebook for violating the terms of their . Google had distributed the app, which dished outcards to users in exchange for Google being able to monitor a user’s web traffic and data via a .
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