Woolworths TASTE

The message on your bottle

The old saying that you should never judge a book by its cover is also true for wine, but let’s be honest: the details on the labels are often all you have to go on. This info might just alleviate future wine-aisle anxiety.

What you see is what you get?

Traditionally, wine labels have always been quite structured, bearing the name of the farm, a has never changed its label. Although and have allowed small tweaks along the way, they still stoically beat the drum of consistency. There’s a lot to be said about this design style. Traditional labels portray reliability and a value set that puts wine drinkers at ease. for example, commands presence on a table and everyone knows what to expect when it’s in their glass.

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