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    The New Elite: Inside the Minds of the Truly Wealthy
    The New Elite: Inside the Minds of the Truly Wealthy
    The New Elite: Inside the Minds of the Truly Wealthy
    Audiobook (abridged)7 hours

    The New Elite: Inside the Minds of the Truly Wealthy

    Written by Jim Taylor, Doug HARRISON and Stephen KRAUS

    Narrated by Jim Bond

    4/5

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    About this audiobook

    We are all fascinated by them - that enigmatic class of people often referred to as the rich. With all the emphasis on the rich and famous in America, we would think we know everything about them. In reality, very few of us truly understand those who make up the very wealthiest Americans - those with liquid assets of $5 million or more. What is this new class of people and how did they get that way?

    In The New Elite, the authors reveal what motivates our country’s most powerful and influential class, what they want, where they shop, and how they really spend their money. With candor and unique insight, they reveal that the people who drive our economy are not Ivy league-educated, luxury-seeking socialites. While they include luminaries like Bill Gates, David Geffen, Ralph Lauren, and Donald Trump, they also include the small business owner next door. Based on unprecedented research with hundreds of interviews with members of this unique group, The New Elite uncovers the five classes of America’s newly wealthy - including those who struggle with its implications, those who refuse to let it change them, and those who give it away, and how each of them is changing our culture and economy. This is an entertaining and enlightening look at America’s ruling class, the profound ways they have redefined what it means to be rich, and how we court them.
    LanguageEnglish
    PublisherBrilliance Audio
    Release dateSep 18, 2008
    ISBN9781423364399
    The New Elite: Inside the Minds of the Truly Wealthy
    Author

    Jim Taylor

    Jim Taylor is Vice Chairman of Harrison Group and one of the country’s leading experts on marketing, branding, and wealthy consumers. Doug Harrison founded Harrison Group in 1996 and develops branding strategies for some of the world’s most successful companies. Stephen Kraus has a Ph.D. in social psychology from Harvard University and leads Harrison Group’s training and wealth consultancies.

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    • 2/5
      If you don’t want to waste time, “wealthy aren’t those who show off their money and are modest” I don’t know why you need to write a book about that