Audiobook6 hours
Supercommunicator: Explaining the Complicated So Anyone Can Understand
Written by Frank J. Pietrucha
Narrated by Sean Pratt
Rating: 4 out of 5 stars
4/5
()
About this audiobook
In our increasingly complicated and data-driven world, many new developments are so complex that only experts comprehend their nuances. But what they don't grasp is how to tell the world about them. Communicating technical content to nontechnical listeners has fast become a critical 21st-century skill. Explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption.
This groundbreaking guide will help anyone to deliver clear, persuasive messages that win hearts, minds, and budgets. Supercommunicator explains how to:
? Distill details and data into big ideas
? Deliver meaning to audiences
? Use storytelling to captivate and educate
? Humanize content to make complicated ideas more tangible
? Layer harder ideas on top of easier ideas
? Strip away complex language, jargon, and acronyms
? Use analogies to explain unfamiliar areas
? Master new digital modes of expression
? And more
Enhanced with a wealth of examples--from how the National Academy of Sciences used audience research to improve the way evolution is taught, to how NASA incorporated cutting-edge tools to visualize issues in climatology--this one-of-a-kind audiobook reveals how to make the complex comprehensible, and the dry deeply compelling.
This groundbreaking guide will help anyone to deliver clear, persuasive messages that win hearts, minds, and budgets. Supercommunicator explains how to:
? Distill details and data into big ideas
? Deliver meaning to audiences
? Use storytelling to captivate and educate
? Humanize content to make complicated ideas more tangible
? Layer harder ideas on top of easier ideas
? Strip away complex language, jargon, and acronyms
? Use analogies to explain unfamiliar areas
? Master new digital modes of expression
? And more
Enhanced with a wealth of examples--from how the National Academy of Sciences used audience research to improve the way evolution is taught, to how NASA incorporated cutting-edge tools to visualize issues in climatology--this one-of-a-kind audiobook reveals how to make the complex comprehensible, and the dry deeply compelling.
Related to Supercommunicator
Related audiobooks
Communication Intelligence: Leverage Your Strengths and Optimize Every Interaction to Work Best with Others Rating: 0 out of 5 stars0 ratingsBrief: Make a Bigger Impact by Saying Less Rating: 5 out of 5 stars5/5The New Edge in Knowledge: How Knowledge Management Is Changing the Way We Do Business Rating: 3 out of 5 stars3/5The Art of Being Indispensable at Work: Win Influence, Beat Overcommitment, and Get the Right Things Done Rating: 4 out of 5 stars4/5Talk is (Not!) Cheap: The Art of Conversation Leadership Rating: 3 out of 5 stars3/5The Adaptation Advantage: Let Go, Learn Fast, and Thrive in the Future of Work Rating: 5 out of 5 stars5/5Make It Clear: Speak and Write to Persuade and Inform Rating: 5 out of 5 stars5/5Mastering Communication at Work, Second Edition: How to Lead, Manage, and Influence Rating: 3 out of 5 stars3/5Applied Empathy: Discovering the Tools to Remove Obstacles, Solve Problems, and Gain Perspective Rating: 5 out of 5 stars5/5World Class Communication: How Great CEOs Win with the Public, Shareholders, Employees, and the Media Rating: 0 out of 5 stars0 ratingsStory Dash: Find, Develop, and Activate Your Most Valuable Business Stories . . . In Just a Few Hours Rating: 5 out of 5 stars5/5Amplify Your Influence: Transform How You Communicate and Lead Rating: 5 out of 5 stars5/5How to Communicate Effectively With Anyone, Anywhere: Your Passport to Connecting Globally Rating: 0 out of 5 stars0 ratingsElevate the Debate: A Multi-layered Approach to Communicating Your Research Rating: 0 out of 5 stars0 ratingsWell Said!: Presentations and Conversations That Get Results Rating: 4 out of 5 stars4/5You've Got 8 Seconds: Communication Secrets for a Distracted World Rating: 4 out of 5 stars4/5As We Speak: How to Make Your Point and Have It Stick Rating: 5 out of 5 stars5/5Ask More: The Power of Questions to Open Doors, Uncover Solutions, and Spark Change Rating: 4 out of 5 stars4/5Persuasion Equation: The Subtle Science of Getting Your Way Rating: 0 out of 5 stars0 ratingsSmart Talk Rating: 5 out of 5 stars5/5It's the Way You Say It: Becoming Articulate, Well-spoken, and Clear Rating: 4 out of 5 stars4/5Making Numbers Count: The Art and Science of Communicating Numbers Rating: 5 out of 5 stars5/5Influence Without Authority, 2nd Edition Rating: 5 out of 5 stars5/5Confessions of a Public Speaker Rating: 5 out of 5 stars5/5Communicate to Influence: How to Inspire Your Audience to Action Rating: 5 out of 5 stars5/5Powered by Storytelling: Excavate, Craft, and Present Stories to Transform Business Communication Rating: 5 out of 5 stars5/5The Art of Connection: 7 Relationship-Building Skills Every Leader Needs Now Rating: 5 out of 5 stars5/5The Elevated Communicator: How to Master Your Style and Strengthen Well-Being at Work Rating: 4 out of 5 stars4/5Passing Notes to Strangers: Craft Messages That Connect, in Business and in Life Rating: 5 out of 5 stars5/5
Industries For You
Burn Book: A Tech Love Story Rating: 4 out of 5 stars4/5Ringmaster: Vince McMahon and the Unmaking of America Rating: 4 out of 5 stars4/5AI Superpowers: China, Silicon Valley, and the New World Order Rating: 4 out of 5 stars4/5Franchise: The Golden Arches in Black America Rating: 4 out of 5 stars4/5Sam Walton: Made in America Rating: 4 out of 5 stars4/5Be Our Guest: Perfecting the Art of Customer Service Rating: 4 out of 5 stars4/5The War Below: Lithium, Copper, and the Global Battle to Power Our Lives Rating: 5 out of 5 stars5/5Mind Your Mindset: The Science That Shows Success Starts with Your Thinking Rating: 4 out of 5 stars4/5Blood, Sweat, and Pixels: The Triumphant, Turbulent Stories Behind How Video Games Are Made Rating: 4 out of 5 stars4/5Glossy: Ambition, Beauty, and the Inside Story of Emily Weiss's Glossier Rating: 4 out of 5 stars4/5The Kingdom of Prep: The Inside Story of the Rise and (Near) Fall of J.Crew Rating: 4 out of 5 stars4/5Power and Prediction: The Disruptive Economics of Artificial Intelligence Rating: 4 out of 5 stars4/5Bottle of Lies: The Inside Story of the Generic Drug Boom Rating: 4 out of 5 stars4/5Everybody Has a Podcast (Except You): A How-To Guide from the First Family of Podcasting Rating: 5 out of 5 stars5/5Setting the Table Rating: 5 out of 5 stars5/5The Fish that Ate the Whale: The Life and Times of America's Banana King Rating: 5 out of 5 stars5/5Strip Tees: A Memoir of Millennial Los Angeles Rating: 4 out of 5 stars4/5To Pixar and Beyond: My Unlikely Journey with Steve Jobs to Make Entertainment History Rating: 5 out of 5 stars5/5The Age of Fentanyl: Ending the Opioid Epidemic Rating: 4 out of 5 stars4/5All You Need to Know About the Music Business: 11th Edition Rating: 0 out of 5 stars0 ratingsGrinding It Out: The Making of McDonald's Rating: 4 out of 5 stars4/5Secret Formula: The Inside Story of How Coca-Cola Became the Best-Known Brand in the World Rating: 4 out of 5 stars4/5Overdressed: The Shockingly High Cost of Cheap Fashion Rating: 4 out of 5 stars4/5Build: An Unorthodox Guide to Making Things Worth Making Rating: 5 out of 5 stars5/5Barbarians at the Gate Rating: 4 out of 5 stars4/5The Toyota Way: 14 Management Principles from the World's Greatest Manufacturer Rating: 4 out of 5 stars4/5
Reviews for Supercommunicator
Rating: 4 out of 5 stars
4/5
6 ratings1 review
- Rating: 1 out of 5 stars1/5The words made sense. It did not get around to actually explaining anything.