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Audiobook8 hours
Driving Loyalty: Turning Every Customer and Employee Into a Raving Fan for Your Brand
Written by Kirk Kazanjian
Narrated by Jonathan Yen
Rating: 3.5 out of 5 stars
3.5/5
()
Currently unavailable
Currently unavailable
About this audiobook
Best-selling author and marketing expert Kirk Kazanjian knows the importance of building brands, nurturing client relations, and forming partnerships. In Driving Loyalty, listeners go behind the scenes of Enterprise Holdings -- the parent company of Enterprise, Alamo, and National rental car companies -- to discover how attention to stakeholder relationships can be a key factor in success.
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Reviews for Driving Loyalty
Rating: 3.3333333333333335 out of 5 stars
3.5/5
3 ratings1 review
- Rating: 3 out of 5 stars3/5Using Enterprise as an example, Kirk explains how principles of kindness and helping others will help your own business grow.
Parts of the book seemed redundant as he showed by Enterprises' example similar principles.