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The John Deere Way: Performance that Endures
The John Deere Way: Performance that Endures
The John Deere Way: Performance that Endures
Audiobook4 hours

The John Deere Way: Performance that Endures

Written by David Magee

Narrated by Thomas Penny

Rating: 3 out of 5 stars

3/5

()

About this audiobook

Renowned business author David Magee fuses both the interesting history and philosophy of one of America's most well-known companies in this entertaining aid for business management. While other American businesses are crumbling under low-cost foreign competition, John Deere Company thrives by maintaining such ideas as building the best product, being open for change and innovation, listening rather than leading and keeping virtuous business practices.
LanguageEnglish
Release dateMar 4, 2008
ISBN9781440796869

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Rating: 3 out of 5 stars
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  • Rating: 3 out of 5 stars
    3/5
    While waiting at a John Deere dealer site, I saw a corporate book laying by the waiting area. This book seems to have been produced at the request of the company. The introduction nearly states that. So this is a long-winded statement of John Deere cultural values, and its history. The author carries the history just past the introduction of lawn tractors at Home Depot, bypassing their own dealers, but having the dealers deliver and maintain those lawn tractors if possible.Towards the end of the book, the author does mention a number of failures the management made while trying to expand outside its core agricultural equipment arena.