Unavailable
Unavailable
Unavailable
Audiobook7 hours
From Those Wonderful Folks Who Gave You Pearl Harbour: Front Line Dispatches from the Advertising War
Written by Jerry Della Femina
Narrated by Eric Meyers
Rating: 3.5 out of 5 stars
3.5/5
()
Currently unavailable
Currently unavailable
About this audiobook
In 1970 Jerry Della Femina wrote this gossip-filled, insider's account of working on Madison Avenue during the golden age of advertising. It caused a sensation, became a bestseller and established itself as a cult classic. Years later, it inspired the multi-award-winning drama Mad Men.
Unavailable
Author
Jerry Della Femina
Jerry Della Femina is an advertising icon, a celebrity in the industry as well as in the larger media world. He began working in advertising in the early 1960s and founded his own agency in 1967. He remains active in the industry and is currently chairman and CEO of Della Femina Rothschild, Jeary, and Partners.
Related to From Those Wonderful Folks Who Gave You Pearl Harbour
Related audiobooks
The Women Who Built Hollywood: 12 Trailblazers in Front of and Behind the Camera Rating: 0 out of 5 stars0 ratingsHi Honey, I'm Homo!: Sitcoms, Specials, and the Queering of American Culture Rating: 5 out of 5 stars5/5Gidget: Origins of a Teen Girl Transmedia Franchise Rating: 0 out of 5 stars0 ratingsConfidential Confidential: The Inside Story of Hollywood's Notorious Scandal Magazine Rating: 3 out of 5 stars3/5Cassius X: The Transformation of Muhammad Ali Rating: 5 out of 5 stars5/5Deconstructing Sammy Rating: 4 out of 5 stars4/5A Futile and Stupid Gesture: How Doug Kenney and National Lampoon Changed Comedy Forever Rating: 4 out of 5 stars4/5Deadwood Dick's Doom; or, Calamity Jane's Last Adventure Rating: 2 out of 5 stars2/5Mr. Media: The Max Allan Collins Interview Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 5: Spearhead Commission & Molly’s Easter Creation Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 9: Baseball Cologne & Fibber’s Tune Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 3: New Table Lamp & Childhood Sled Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 2: Women’s Bazaar & Missing Laundry Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 7: Fire Alarm Box & Making a Vase Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 10: Bowling Finals & New Fish Store Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 6: There's a Small Hotel & Fixing Doc’s Car Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 8: Passenger Pigeon & Going Fishing Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 4: Getting $7 Back & Volunteering for Jury Duty Rating: 0 out of 5 stars0 ratingsFibber McGee & Molly - Volume 1: Magic Act & Cartable Radio Rating: 0 out of 5 stars0 ratingsDetectives in the Shadows: A Hard-Boiled History Rating: 0 out of 5 stars0 ratingsDon't Just Manage—Lead! Rating: 5 out of 5 stars5/5A Life in Movies: Stories from 50 years in Hollywood Rating: 5 out of 5 stars5/5Down and Dirty Pictures: Miramax, Sundance and the Rise of Independent Film Rating: 4 out of 5 stars4/5All for a Few Perfect Waves: The Audacious Life and Legend of Rebel Surfer Miki Dora Rating: 5 out of 5 stars5/5Pictures at a Revolution: Five Movies and the Birth of the New Hollywood Rating: 4 out of 5 stars4/5L.A Connections: Power, Obsession, Murder, Revenge Rating: 4 out of 5 stars4/5Stealing the Show: How Women Are Revolutionizing Television Rating: 4 out of 5 stars4/5Death of a Salesman Rating: 5 out of 5 stars5/5American Doom Loop: Dispatches from a Troubled Nation, 1980s–2020s Rating: 0 out of 5 stars0 ratingsThe Marvel Studios Story: How a Failing Comic Book Publisher Became a Hollywood Superhero Rating: 4 out of 5 stars4/5
Business For You
The Warmth of Other Suns: The Epic Story of America's Great Migration Rating: 5 out of 5 stars5/5Extreme Ownership: How U.S. Navy SEALs Lead and Win Rating: 5 out of 5 stars5/5How To Win Friends And Influence People Rating: 4 out of 5 stars4/5The End of the World is Just the Beginning: Mapping the Collapse of Globalization Rating: 5 out of 5 stars5/5Elon Musk Rating: 5 out of 5 stars5/5Company Rules: Or Everything I Know About Business I Learned from the CIA Rating: 4 out of 5 stars4/5Win Every Argument: The Art of Debating, Persuading, and Public Speaking Rating: 5 out of 5 stars5/5Rich Dad Poor Dad: What The Rich Teach Their Kids About Money - That the Poor and Middle Class Do Not! Rating: 5 out of 5 stars5/5Becoming Bulletproof: Protect Yourself, Read People, Influence Situations, and Live Fearlessly Rating: 5 out of 5 stars5/5Getting Things Done: The Art of Stress-Free Productivity Rating: 4 out of 5 stars4/5Think Faster, Talk Smarter: How to Speak Successfully When You're Put on the Spot Rating: 4 out of 5 stars4/5Astor: The Rise and Fall of an American Fortune Rating: 4 out of 5 stars4/5Factfulness: Ten Reasons We're Wrong About the World--and Why Things Are Better Than You Think Rating: 4 out of 5 stars4/5The Art of Happiness: A Handbook for Living Rating: 4 out of 5 stars4/5Silva Mind Control Method Of Mental Dynamics Rating: 5 out of 5 stars5/5The Artist's Way at Work: Riding the Dragon: Twelve Weeks to Creative Freedom Rating: 4 out of 5 stars4/5Your Next Five Moves: Master the Art of Business Strategy Rating: 5 out of 5 stars5/5How To Lie With Statistics Rating: 4 out of 5 stars4/5The Millionaire Next Door: The Surprising Secrets Of Americas Wealthy Rating: 5 out of 5 stars5/5The Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy Rating: 5 out of 5 stars5/5Red Notice: A True Story of High Finance, Murder, and One Man's Fight for Justice Rating: 5 out of 5 stars5/5High Conflict: Why We Get Trapped and How We Get Out Rating: 5 out of 5 stars5/5The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism (Intl Ed) Rating: 5 out of 5 stars5/5The Sociopath Next Door: The Ruthless Versus the Rest of Us Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 5 out of 5 stars5/5You Will Own Nothing: Your War with a New Financial World Order and How to Fight Back Rating: 4 out of 5 stars4/5How to Manage Your Money When You Don't Have Any Rating: 4 out of 5 stars4/5Algorithms to Live By: The Computer Science of Human Decisions Rating: 4 out of 5 stars4/5Seeing What Others Don't: The Remarkable Ways We Gain Insights Rating: 4 out of 5 stars4/5
Reviews for From Those Wonderful Folks Who Gave You Pearl Harbour
Rating: 3.426470588235294 out of 5 stars
3.5/5
34 ratings4 reviews
- Rating: 3 out of 5 stars3/5I read this some years after its release and some years before "Mad Men" so it was interesting to read "From those wonderful folks ..." as both a time capsule of attitudes in advertising and (unwittingly, of course) a preview of what "Mad Men" would get up to.This is the type of book where the author thinks the contents are much more fun than the readers finds they are, and many anecdotes are hopelessly outdated, such as the taboo surrounding advertising feminine hygiene products, so the book becomes underwhelming. However, if you really like reading about advertising/"Mad Men", you'll find some interest in it.
- Rating: 2 out of 5 stars2/5One of the most casually, arrogantly, conceitedly, obnoxious books I've ever read. The authors disdain and contempt for all things not in and of New York City is elitist, paternalistic, and borderline racist. Ogilvy he is not. This is a businessman's "Ball Four" minus the popular characters and entertaining stories. Aside from nostalgia, it offers no value other than as a cautionary tale against hiring Ad men from New York.
- Rating: 3 out of 5 stars3/5This book was originally published in 1970 – an insider’s guide to the goings on in the New York ad industry in the 1960s by a guy who was there – one of the original 'Mad Men' of Madison Avenue. Thanks to the success of the wonderful series (which in my humble opinion is the best thing on TV at the moment), Jerry D.F.’s book has been republished with the flash on the front The cult classic that inspired mad Men. Nothing’s been changed, just a paragraph of introduction added to remind us that the book was written in 1969 and that over 99% of it is true. JDF worked his way up in the ad industry from postboy through creative copywriter to agency partner – he’s been there, done that – so I was really looking forward to reading this book when a copy was available.Certain scenes and themes in the book which viewers of the TV series will recognise were there: – the accounts guys who move agencies with companies in their pockets (which will lead to their demise at their new agencies); the stoners in the creative department; the never-ending battles between accounts and creative, and the expense-account lifestyle.Sadly though, this book was a let-down for me on several fronts. Firstly, all the agency names – ad-men are as bad as lawyers for calling themselves after all their partners, creating cumbersome mouthfuls that with few exceptions are not international monickers that we’ve ever heard of with the result that the names rather got in the way a lot of the time. More importantly though, the structure of the book was rambling, repetitive and full of digressions, jumping all over the place and frankly I got rather bored.But it wasn’t all bad by a long shot. There’s a nice scene where JDF describes when a copywriter and art director click and are on fire with ideas. One thing that comes home though is that advertising is a fickle business – everyone’s jobs are on the line every day, particularly those in accounts:With the creative guys becoming more important, the account guys are having a tougher time of it. The entire structure of advertising is being disturbed. I get an account, and somebody loses a job someplace….…. Part of the problem, especially with the account guys, is that they are living way over their heads. Advertising is a business that goes first class all the way. When you get hooked on the expense-account way of life, there’s a tendency to try and live out of the office the way you do in the office….…. The account man is in the only business in the world where he gets hired, is paid a lot of money for four or five years, and then at one point he’s told he’s not worth anything any more because they’ve lost the account. You know, if you go into any other business in the world and you last five years or so you’re going to live there forever. You go to work in this business and if you last for five years the chances are you’re going to be fired the next day. Seniority means nothing.It almost makes you feel just a tad of sympathy for oily, pushy Pete Campbell in Mad Men … NAH! Scrap that.This book was fascinating and maddening in equal measure – but it fed my secret fantasy of working for a top ad agency and coming up with something as brilliant as the Smash Martians or the R White’s Lemonade (which in case you didn’t know starred Elvis Costello’s dad). Such stuff as dreams are made on … as Propsero says in the Tempest. (Book supplied by Amazon Vine).
- Rating: 5 out of 5 stars5/5Secrets of advertising revealed and confirmed. The author's note states: "To protect the innocent and guilty alike, a few pseudonyms have been used in the book, but 99 44/100% of the names, agencies and situations described are real."