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Neil Godin
Neil Godin is one of North America's most popular trainers and speakers. As a sales and marketing trainer he has developed and delivered programs for clients that include Ford, She...view moreNeil Godin is one of North America's most popular trainers and speakers. As a sales and marketing trainer he has developed and delivered programs for clients that include Ford, Shell, McDonalds, KPMG, Dun & Bradstreet and many other Fortune 500-level companies - as well as hundreds of smaller businesses of all kinds - across the continent. While most of his clients are strong and healthy companies, Neil also specializes in turn-around work with companies in crisis - where sales always have to be doubled or tripled - immediately - at little or no cost. In this course book he shows you how to apply the hyper-effective strategies he has developed in his turn-around work to buidl your sales - no matter what business you are in - or what condition your business is in.
Neil is a strong believer in the human connection in selling. He belives that strong communication and ''people'' skills - the skills of empathy, skillful interviewing, effective listening, collaborative problem solving, networking and assertiveness - are more important, and more valuable, than old fashioned sales techniques. While traditional sales training emphasized overcoming objections and convincing prospects to buy, Neil's approach is much more cooperative, more natural, and far less intimidating for everyone involved. He enhanced his own interpersonal communication skills by completing certificate-level training at Vancouver's Center For Conflict Resolution, and he integrates interpersonal skills training in all his business development training work. Neil believes that building the higher level sales skills and approaches that he describes in this book contributes to our complete human development, not just our growth as business and sales people.
As a sales trainer and conference and seminar speaker, Neil has entertained and informed more than 300,000 business people across the continent. He is also a popular media commentator on business, workplace and public education issues. His company, Neil Godin International Inc, is a member of the United States Chamber of Commerce, The American Management Association, The Canadian Professional Sales Association, and the Vancouver Board of Trade.
For informaiton on Neil's speaking and training programs, email info@neilgodin.com or call toll free (United States and Canada): 1-800-563-4332.view less
Books by Neil Godin
Selling in the Comfort Zone: How to Grow Your Business Without the Rejection and Stress of Traditional Selling