Video for Business 1 How to Commission a Video
By Val Whitter
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About this ebook
A short and easy to understand guide for those in business who would like to use video but do not know where to start. The book gives all the inside information needed, from choosing the right firm, budgeting,writing a brief, and everything to understand and achieve good business videos.
The author has directed video for over ten years and shares her experience so that firms who are commissioning a video end up with the right films for their purpose.
Broken into short chapters the guide avoids techno-speak and makes business video an enjoyable experience. This is a great aid for businesses and organisations who need to capitalise on the expanding area of video marketing.
Val Whitter
I live on the wonderful Isle of Grain in Kent, England, with the coastal park a few hundred yards away where ships labour along the Thames and the Medway. Despite careers in teaching and social work and achieving my Masters, my joy is the creative arts, making films and writing. I am a private person and few people know much about me;I have worked on a kibbutz, led a strike, filmed up Kilimanjaro, helped to run a reggae studio - I'll save the rest for later. My soul mate is a broadcast music composer so we have the luxury of working together - when we are not gazing out to sea. Although I direct business videos I love writing and short stories. As well as video scripts I am working on a young adult novel at present. I think Smashwords is great, don't you?
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Video for Business 1 How to Commission a Video - Val Whitter
VIDEO FOR BUSINESS 1
HOW TO COMMISSION A VIDEO
by Val Whitter
Copyright V.J.Whitter 2011
Smashwords Edition
Cover design by E.W.Whitter
Smashwords Edition, License Notes
Thank you for downloading this free ebook. You are welcome to share it with your friends. This book may be reproduced, copied and reproduced for non-commercial purposes, provided the book stays in its complete original form. If you enjoyed this book, please return to Smashwords.com, to discover other works by this author. Thank you for your support.
Table of Contents.
Chapter 1 - Why this is the Book for you.
Chapter 2 - Why Video for Marketing?
Chapter 3 - Advantages of Commissioning Professional Video.
Chapter 4 - Tips on Preparing your Video.
Chapter 5 - Writing the Brief.
Chapter 6 - A Bit About Budgets.
Chapter 7 - Finding and Choosing a Business Film Maker.
Chapter 8 - Who does what, Understanding the Roles.
Chapter 9 - Checking the Draft.
Chpater 10 - Ways of Delivering your Video.
Chapter 11 - Maximising your Finished Film.
Chapter 12 - Where to next.
About the Author.
ooOoo
Chapter 1
Why This is the Book for You
You need to keep reading this book if you are involved in a business or organisation that provides products or services and you need a professional