Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Marketing Your Work
    Marketing Your Work
    Marketing Your Work
    Ebook40 pages27 minutes

    Marketing Your Work

    By Stephen Goldin

    ()

    Read preview

    About this ebook

    Published in 1982, before the widespread use of personal computers, the Internet, and electronic publishing, THE BUSINESS OF BEING A WRITER concentrated on writing and selling to the print media--books and magazines. Updated excerpts are now being reprinted electronically on various topics--still focused on those primary areas, but still applicable to the current-day writer.

    Theodore Sturgeon called the book "the second best reference book a writer can have, after the dictionary."

    Harlan Ellison said, "It may not make you a better writer, but it will keep you from being a poorer one."

    Isaac Asimov said, "Thank goodness! I am constantly being asked an infinity of questions about the writing business and can never answer coherently. Now I will stamp cards with a stamp that says: READ THE BUSINESS OF BEING A WRITER. IT WILL TELL YOU EVERYTHING, CLEARLY AND INTERESTINGLY. Why on Earth didn't he write the book forty years ago when it would have done me some good?"

    This excerpt discusses how an author should narrow the field of potential markets, and the criteria to use when making his submission list for each work.

    LanguageEnglish
    PublisherParsina Press
    Release dateMay 28, 2010
    ISBN9781452492704
    Marketing Your Work

    Read more from Stephen Goldin

    Related to Marketing Your Work

    Related ebooks

    Careers For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Identifying Your Book’s Target Audience

      Dec 21, 2020

      For about two years before I became an editor, I was an English composition instructor for first-year college students. (I was not good at it.) During that time, one of the most important things I tried to drive home to the students was: Know your au

      4 min read

    • Article

      Flying Domestic

      Mar 16, 2020

      Flying Domestic
      4 min read

    • Article

      The Art Of The Comp Title

      Jun 14, 2023

      The Art Of The Comp Title
      6 min read

    • Article

      Turn The Beat Around

      Oct 30, 2019

      Turn The Beat Around
      7 min read

    • Article

      3 Reasons Why Authors Resist Book Marketing, and 3 Ways to Overcome That Resistance

      Dec 11, 2023

      Every author wants to do right by their book. They want to give their book the best chance to be seen and sold. Desire and action, however, are two very different prospects. When it comes to book marketing, authors shy away. Why? Three reasons: 1. It

      5 min read

    • Article

      Proposing prose

      Jul 2, 2020

      Proposing prose
      6 min read

    • Article

      Write What You Love

      Jul 6, 2023

      Write What You Love
      5 min read

    • Article

      Pitching In Times Of Uncertainty

      Jun 15, 2020

      I’ll admit it. I struggled to write this column more than anything I’ve ever written in my 20 years with the Writer’s Digest writing community. All year, I had planned to cover travel magazines for our big travel issue, but those plans changed. As I

      3 min read

    • Article

      Cover Letter: The Nuts And Bolts

      Aug 3, 2023

      Q I’ve read an outline of what should be in a cover letter but am still unsure exactly what to include and how to present it. Can you help? AThis is a question I’m frequently asked – it’s a hurdle that authors often worry about. The general direction

      3 min read

    • Article

      The Importance of Genre

      Feb 13, 2023

      I’ve always had somewhat of a genre problem, and I don’t think I’m alone. Not every book fits tidily into one category. Many novels have elements of various genres. I wanted my book to be unique, and for this reason, I rejected the “know your genre”

      4 min read

    • Article

      You’ve Got Mail

      Apr 2, 2020

      You’ve Got Mail
      6 min read

    • Article

      A Decent Proposal

      Jan 30, 2019

      A Decent Proposal
      7 min read

    • Article

      Find Your Niche

      Oct 17, 2020

      AS a freelance writer, you have more options for magazines to pitch your ideas to than you may realize. When you peruse the racks at Barnes & Noble or other newsstands, you only see a fraction of the publications circulating the country. Most people

      6 min read

    • Article

      Indielab

      Mar 16, 2020

      Indie authors often spend more time publishing their book than they do promoting it. But if you want to sell copies to more than just family and friends, you must rely on others to spread the word. One of the easiest—and cheapest—ways to do that is b

      2 min read

    • Article

      7 Inside-the-Box Publishing Rules That Writers Can Break (Or, at the Very Least, Bend)

      Dec 12, 2022

      Publishing is a funny business. In many ways, it has very specific rules that writers must follow if they want to find success … that is, except for the times when they don’t follow those rules and still find success. As such, I want to share a few v

      4 min read

    • Article

      Beat The Block!

      Feb 1, 2024

      Writers can feel stalled at any stage in the writing process, from planning to publication, but there isn’t a onesize-fits-all solution. Blocks at different stages require different strategies to break through them. If you’re stuck on the first page

      6 min read

    • Article

      Game PLAN

      Feb 1, 2020

      Game PLAN
      9 min read

    • Article

      Leveraging Back Matter Content

      Oct 10, 2022

      Writing the end of a story isn’t always the end of the book. Even if there’s no sequel, there’s more to say, and it goes in the back matter. In marketing, it generally costs less to retain existing customers than to acquire new ones. A book’s back ma

      5 min read

    • Article

      Meet Your Readers!

      Mar 2, 2023

      Meet Your Readers!
      13 min read

    • Article

      Notes From The Margins

      Mar 16, 2020

      Look at the requirements for any book proposal and you’ll find a request for “comp titles.” These are comparable and competitive books yours will stand next to in bookstores and on sell-sheets with publisher’s sales teams. But what does that really m

      4 min read

    • Article

      3 Simple Strategies for Marketing Your Book

      Apr 11, 2022

      Many authors who selfpublish focus more on publishing their book than they do promoting it. While the reasons vary, some have no clue where to start. Others don’t want to waste hundreds to thousands of dollars on marketing that may not result in any

      4 min read

    • Article

      Your Nonfiction Book Proposal

      Mar 16, 2020

      A New Yorker cartoon published in 1999 by Mick Stevens shows Adam and Eve sitting together under a tree in Eden. Adam says to Eve, “I can’t help thinking that there’s a book in this.” Adam had a great idea. Do you? If you’re uncertain, this article w

      4 min read

    • Article

      How To Get PUBLISHED

      Jul 22, 2019

      How To Get PUBLISHED
      4 min read

    • Article

      Pitch Vs. Query Vs. Proposal

      Jun 14, 2021

      I joined the WD team after working in nonfiction book publishing for about six years. I was used to getting book proposals and kept myself blissfully away from the magazine side of the brand I was working on. But when I joined WD, where the magazine

      5 min read

    • Article

      PITCH Vs. QUERY Vs. PROPOSAL

      Oct 31, 2022

      I joined the WD team after working in nonfiction book publishing for about six years. I was used to getting book proposals and kept myself blissfully away from the magazine side of the brand I was working on. But when I joined WD, where the magazine

      5 min read

    • Article

      The PROS And CONS Of PUBLISHING And SELF-PUBLISHING

      Apr 2, 2020

      For nearly all writers, we are united in wanting to get our writing out into the world and in front of readers, but how we get there is much more personal, and influenced by a wide range of factors. So how do you decide on the best approach for you,

      4 min read

    Related categories

    Reviews for Marketing Your Work

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      Marketing Your Work - Stephen Goldin

      The Business of Being a Writer:

      MARKETING YOUR WORK

      Stephen Goldin

      Published by Parsina Press at Smashwords

      Copyright © 1982 by Stephen Goldin. All Rights Reserved.

      Cover image copyright © Paul Moore.

      Smashwords Edition, License Notes

      This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to your favorite ebook retailer and purchase your own copy. Thank you for respecting the hard work of this author.

      Table of Contents

      Marketing Your Work

      Narrowing the Choices

      The Submission List

      Simultaneous Submissions

      Unsolicited Manuscripts

      About Stephen Goldin

      Other Books by Stephen Goldin

      Free Ebook

      Connect with Stephen Goldin

      Marketing Your Work

      AUTHOR’S NOTE: The Business of Being a Writer was originally published in 1982, before the widespread use of personal computers, the Internet, and electronic publishing. While this excerpt has been updated, it is still largely oriented toward publishing in the print media. I hope you’ll find it useful anyway.

      While there are definite guidelines on how to submit your manuscript, there are no solid rules on where to submit it. Each article, each story, each book is a phenomenon unique unto itself, and each must be marketed to take advantage of its uniqueness. Marketing is most definitely an art rather than a science. The experienced professional develops a feel for which manuscripts should be sent where, and eventually can work by instinct alone. A beginner, however, faces a bewildering array of places where she might send a freshly finished masterpiece. How can she possibly choose among them?

      One answer is to have an agent handle it for you; I’ll discuss this possibility in another article. What I’ll do in this article is outline a strategy to find and evaluate the proper markets on your own. No battle plan can guarantee you a sale to the first market on your list, but a well-thought-out campaign can shorten the time between completion of the manuscript and

      Enjoying the preview?
      Page 1 of 1