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    Jenni Rivera: The Diva of Banda Music
    Jenni Rivera: The Diva of Banda Music
    Jenni Rivera: The Diva of Banda Music
    Ebook154 pages51 minutes

    Jenni Rivera: The Diva of Banda Music

    By Michael Puente

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    About this ebook

    When a tragic plane crash took the life of singer and actress Jenni Rivera on December 9, 2012, the world lost an artist whose talents transcended borders and even languages. One of this generation’s most beloved singers, Rivera achieved 15 platinum and 5 double platinum records while selling more than 15 million albums total. Popular in both the United States and Mexico, Rivera played to sold-out crowds across North America, and in 2009, she was nominated for a record 11 Billboard Awards. Jenni Rivera: Simply the Best is a photographic tribute to this beloved artist, featuring unique images of a star who lit up both the stage and the screen. Featuring nearly 100 full-color photographs, this book provides fans with a glimpse into this star’s life—from her commercial debut in the late 1990s to her ascent to the top of the Billboard charts in the 2000s. This keepsake also explores Rivera’s wide-ranging talents as an entrepreneur and a television actress.

    LanguageEnglish
    PublisherTriumph Books
    Release dateJul 1, 2014
    ISBN9781633190153
    Jenni Rivera: The Diva of Banda Music

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      Book preview

      Jenni Rivera - Michael Puente

      Forever

      CHAPTER ONE:

      LA DIVA DE LA BANDA MAKES HISTORY

      SOLD OUT!!

      After more than 10 years of performing before crowds from Los Angeles to Mexico City, Jenni Rivera’s time had come.

      If there was any question of her place as a bona fide international superstar, that was answered in the summer of 2010 in Southern California.

      Just miles from her hometown of Long Beach, California, Jenni Rivera, La Diva de la Banda, took the stage before thousands of screaming fans at L.A.’s Nokia Theatre on August 6, 2010.

      Decked out in a shiny black leather jacket with matching baseball cap, Jenni wasted no time giving her fans what they wanted to see: Belting out her best-loved hits on one of the biggest stages.

      The Nokia Theatre has hosted some of the most famous entertainers in the world, like Stevie Wonder, Ricky Martin and Katy Perry.

      The no-holds-barred Jenni was there to perform hits from her latest album, La Gran Senora (The Great Lady).

      And she didn’t disappoint the sellout audience.

      And not for just one night.

      But for two!

      That feat made Jenni the first female Mexican Banda music artist to sell out the 7,100 seat venue in back-to-back concerts.

      When you sell 20 million records, people take notice and want to be close to you.

      Jenni spoke for a segment of the community that doesn’t often get heard, single mothers who work hard every single day, who care for their husbands and families and others but don’t get to complain, Flavio Morales, senior vice president of programming and production of NBCUniversal’s cable channel, mun2, told the Los Angeles Times. She represented an entire community: Me, my family, my friends and a whole generation of Mexican Americans who are making up the new America.

      In leading up to Jenni’s sold out shows at the Nokia Theatre, the Long Beach native continued to impress by shattering records for album sales and award nominations.

      In 2009 alone, Jenni earned 7 Billboard Award nominations – the most nominations ever for a female regional Mexican music performer.

      Whether it be banda, notreña or ranchera music, Jenni dominated and mastered the styles.

      With the Nokia Theatre dominated, other renowned venues fell as well: Kodak Theatre, Gibson Amphitheatre, San Jose Convention Center and the Staples Center, home to the Los Angeles Lakers.

      For Jenni, she knew her success wasn’t by accident, but by hard work and knowing what she wanted.

      I don’t want to say I’m a control freak but part of being a control freak is not admitting it, Jenni told the El Paso Times in September 2012.

      From the lighting to the song selection, Jenni was involved in every aspect of her concerts to give her fans the best and more personal experience.

      I’m involved in everything, whether it’s the rundown of my show, when the lights come on, when there’s confetti or fireworks or darkness or videos, Jenni told the El Paso Times. I do it all, which is crazy, I know — but it’s my career, my songs, my voice and my audience.

      To some, Jenni was seen not just as a Spanish-language performer, but as an inspiration for not giving up when times get tough.

      Women found Jenni’s example especially inspiring.

      Nowadays, we like and reward a strong female figure in the music industry because it’s so hard to make it. People do pay attention to those divas who are able to jump high, said Jorge Vasquez, who helped secure Jenni’s concert in El Paso in 2012.

      In speaking with the El Paso Times, Vasquez added, A lot of women come to her shows. They feel empowered by Jenni’s success. It’s an awesome message.

      Jenni had her future mapped out and it didn’t seem anything could stop her.

      My top goal is to be the Mexican Oprah Winfrey, Jenni said. I don’t want to be a host and be paid for it: I want to own it, like Oprah. I know I have something to say, and people like to listen. I really feel and believe that’s what my future will be, but I always thought it would be later on, when I’m done singing and ready to start a new career.

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