Salon Marketing This is What The Gurus Do Not Want You To Know
By Kim Howells
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About this ebook
Why You Need to Read This Book
It’s all well and good spending money on putting an advert in the paper or running a special and spending money but is that enough to get your Return on Investment.Salon owners usually come into two categories, those that work ‘in the business and those that work ‘on’ the business. The problem you have is that Salon owners are so overwhelmed by all that is expected of them they sometimes have not considered which camp they fit into.
Having successfully run my own salons it was not until much later down the track that I realised that it is impossible to do the two well and so a choice has to be made. Having made the choice of deciding to work ‘on’ the business Salon Marketing and how you run a successful salon take’s on a whole new meaning.I didn’t have a ‘system’ which is where most Salon owners fail on this and I was no exception.
I decided to write this book for all those Salon owners who are and have been in my ‘shoes’. If you follow this system I Guarantee that you will succeed in pulling those clients into your SalonSalon Marketing TechniquesMany of the books on the market today simply provide a list of ‘generic’ salon marketing solutions to the ongoing issue of getting new clients through your door, this book is not one of them.
You will need to be able to set yourself from ‘the crowd’, your competitors as otherwise why will anyone who does not know your great service in your salon consider visiting your salon.This book will walk you through step by step how to put and Irresistible Offer Together for your Salon Clients both new and old clients.
Salon Benefits
1. You Will Get More New Clients through your Door
2. Your overall advertising cots will go down
3. This Step by Step Guide will allow you more time in your Salon, once you implement this ‘system’.
Would You Like to Know More?
Get started right away and learn the easy 6 step process for Learn a simple 6 step process for understanding, preparing and creating Compelling and Irresistible offers for your Salon and have new clients knocking on your door Scroll to the top of the page and select the 'buy button' now
Kim Howells
We assist Salon Owners Worldwide in achieving success in their Salon by proven salon marketing Strategies that are cost effective. We provide Salon Marketing Templates Ready Done, Salon Marketing ideas to Hair Salons, Beauty Salons and Spa Salons in Australia,Canada, U.K. Milano, Roma and Perth and all over the world. . In my experience, I've owned and operated a multi salon business in Australia for many years that employed a staff 20 during that time. This allowed me to gain extensive experience and understand what's truly needed to for accurate spa and beauty salon marketing. The recent global financial crisis allowed me to identify a noticeable shift in the marketing needs of salons and spas which prompted me to make a conscious decision to work more ‘on’ the business and not ‘in’ the business. Providing salon marketing Perth, Australia based spas and salons needed encouraged me to expand efforts tot he rest of the world. I've found that hair and beauty salon marketing was in a much higher demand. Selling my salons allowed me more time to develop my hair, beauty and salon marketing skills to help other salons succeed. Which is why I created ExpertSalonMarketing.com and www.salonmarketingstarterkit.com Doing this also allowed me to combat a very difficult market and still maintain a steadily increasing income stream. I've now surrounded myself with a team of experts to drive salon marketing to the next level so that more salon owners can embrace these new changes in a simple and affordable way. That’s me, no frills just hard work over the years. I'm sure you can relate. Working in the salon industry is hard work. But having the proper salon, beauty and spa marketing solution makes it much easier.
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Book preview
Salon Marketing This is What The Gurus Do Not Want You To Know - Kim Howells
Salon Marketing
This is What Gurus Do Not Want You To Know
Kim Howells
Copyright Salonmarketingstarterkit.com
All Right Reserved
Table of Contents
Chapter One: Jaw Dropping Headline!
Introduction
Chapter Two: Irresistible offer
Chapter Three: Scarcity
Chapter Four: Bold Guarantee
Chapter Five: Testimonials
Chapter Six: Call to Action
Chapter Seven: Re-cap
Chapter Eight: Free Gifts
Thank you
ABOUT THE AUTHOR
COPYRIGHT
Disclaimer
Chapter One: Jaw Dropping Headline!
6 Easy Step Guide
To
Write a Compelling Offer. PLUS
You Get to Keep and Use this in Your Salon.
(This has made me Thousands of Dollars)
This is not what the Gurus Want You to Know!
Introduction
Most clients who enter your Hair Salon have absolutely no idea what it takes to run a successful salon.
Salon owners usually come into two categories, those that work ‘in the business and those that work ‘on’ the business.
The problem you have is that Salon owners are so overwhelmed by all