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    Just Do it: Rules to go from the School Run to the Boardroom
    Just Do it: Rules to go from the School Run to the Boardroom
    Just Do it: Rules to go from the School Run to the Boardroom
    Ebook77 pages1 hour

    Just Do it: Rules to go from the School Run to the Boardroom

    By Laura Rigney

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    About this ebook

    There is no greater feeling than knowing you are not only raising your children but you're also building a business that will look after your family in the not too distant future. The satisfaction that comes from watching something you created grow from an idea to reality is second to none, but to be able to do that and also continue being involved in the day to day upbringing of your children is an amazing experience.

    Nevertheless, looking after your little ones is a twenty-four hour a day job, and with the little sleep, is it really logical to assume you could indeed start your own business in your free time?

    The short answer is yes. In this book, Laura Rigney tells you how you can have a business, as well as look after your family, and of course, be successful. This book is essential readng for the multitude of mothers out there that wish to create and do something new.

    LanguageEnglish
    PublisherLaura Rigney
    Release dateOct 28, 2014
    ISBN9781310739347
    Just Do it: Rules to go from the School Run to the Boardroom

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      Book preview

      Just Do it - Laura Rigney

      Introduction

      When you hear the word mumpreneur what’s the first image that pops into your mind? Everybody sees something different but for me it was an idyllic scene. A mother, having started an instantly successful internet company, sitting in her perfectly manicured country garden working from her laptop whilst her young children play happily with the family dog. Everybody is happy, calm and serene. When lunchtime comes around, mother instantly whips up a healthy, nutritious lunch that the children are delighted with and eat without argument. Of course, the mother sits with the children to eat lunch and they have a little chat about what games to play after eating. After lunch they all partake in a fun yet educational game and have quality time until supper beckons. Yet again another, almost magically perfect meal is put together with no fuss and it’s on the table just in time for father to walk through the door, admire his immaculate home and greet his perfect family blah, blah, blah.

      The fact of the matter is, that unless you are a super hero with the ultimate mixture of Supernanny’s child rearing skills, Fanny Craddocks meal creation capabilities, a fetish for Mr Muscle products and have the business acumen of Lord Alan Sugar, it’s not that easy. Life as a mumpreneur can be one of the most rewarding experiences imaginable but let’s be honest, it’s tough. Waking at ridiculous hours of the morning to get emails sent before the children wake, taking part in conference calls whilst making breakfast and trying to get to and from meetings in between school run times can drive a woman insane.

      You may read this and think why on earth I do it if it’s so tough? The honest truth is that it’s an amazing experience. The creation of a company from a seed of an idea, watching your business grow and become part of your everyday life and at the same time being able to raise your children, go to nativity plays and be the one that puts them to bed every night is a dream imagined by thousands of women every day, and a reality for thousands of others.

      Let me give you a little background information. I had worked in sales since leaving school and when pregnant with my first baby I thought it would be the perfect opportunity to start some kind of business. Fate apparently had other plans for me and after four months of maternity leave I was asked to return to work. Fast forward two years and I was pregnant with my second child. This time I looked into the idea a little more seriously and even planned to start a business with my sister. Once baby number two had been born I realised that trying to start a business with two pre-school children was something I could never do. A hop, skip and jump four months down the line and I was once again with child. I was shocked but never the less delighted with our situation and promptly explained to my boss that the likelihood of me returning to work was slim. She then offered me the perfect solution, or so it seemed at the time. I was given the opportunity to work self-employed from home doing the same job I had always done but without having to worry about childcare. Perfect. Or so I thought.

      Once baby number two was welcomed into the world, I was itching to do something that didn’t involve, breast pads, nappies or baby grows and started working for my employer on a self-employed basis. In theory, this should have suited me and my family perfectly but my job at the time was telesales. I had to convince businesses to buy advertising in directories, a job I’d always done extremely well in, until halfway through my pitch for a potential £4500.00 sale, I suddenly heard my little ones in the background. The man I was trying to sell to was a 50 something CEO and thought my circumstances were highly unprofessional. He immediately told me exactly what he thought (which wasn’t at all pleasant) and hung up. I realised that this way of working was unrealistic, how was I supposed to sell anything to anyone with babies crying and toddlers asking for juice at the same time? Giving in doesn’t come naturally to me but I decided for the good of my sanity and my children to give up working completely and become a fully-fledged housewife.

      I’m sure you’re wondering why I’m telling you my little sob story. If this sequence of events hadn’t taken place then I wouldn’t be running my own business whilst being a partner in another. I wouldn’t even be writing this book. Most women at some time or another consider starting their own business and many do so very successfully. I’m willing to bet that nearly every employed, pregnant woman seriously considered starting a business whilst on maternity leave but I happen to know that very few do anything more than think about it, until recently that is. In the last few years there has been a huge surge in the number of

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