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Understanding Pay-Per-Click Search Engine Marketing

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37 pages14 minutes

Summary

Discover how to drive significantly more traffic to your site, dramatically increase click-through rates, steal impressions from competitors, boost your conversions, and increase your sales by unbelievable amounts using Pay-Per-Click (PPC) Search Engine Marketing.

Plan and launch your Pay-Per-Click (PPC) campaign and keep track of its progress - If you want potential customers to form a traffic jam at your Web site, Pay-Per-Click (PPC) just might do the trick. This guide will help you decide! It tells you all about targeting your customers, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for you.

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