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    The Complete Guide To Mobile Marketing Success For Business Owners
    The Complete Guide To Mobile Marketing Success For Business Owners
    The Complete Guide To Mobile Marketing Success For Business Owners
    Ebook56 pages42 minutes

    The Complete Guide To Mobile Marketing Success For Business Owners

    By Fadi Tawil

    ()

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    About this ebook

    Are you aware of the benefits of mobile marketing and the impact that it can have on your business?

    Your competitors are probably developing their own mobile marketing strategy right now.

    Don’t be left behind!

    What is Mobile marketing? It is communicating with a customer or potential customer using their personal mobile device. It is the future of marketing and very few consumers have been exposed to it. Because of this, it offers a unique and distinct advantage to business owners that are looking to increase their marketing effectiveness.

    Marketing has evolved a lot in recent years due to technological advances and many businesses are finding it increasingly difficult to keep up with the changes. One of the biggest changes in technology, as it relates to marketing, is the rise of mobile marketing. This book is the complete guide for business owners looking to have a successful mobile marketing strategy .
     

    Here is a Preview of What You'll Find in “The Complete Guide To Mobile Marketing Success For Business Owners.”

    • Learn the common mobile marketing mistakes that you should avoid
    • Discover great tips for a successful mobile marketing campaign
    • A list of important steps for planning a mobile marketing strategy
    • Ways to use mobile marketing to attract new customers to your business and reach existing ones
    • Tips for finding your target audience
    • And much more!

    Download “The Complete Guide To Mobile Marketing Success For Business Owners” right now...


    If you’re serious about increasing your business’s online presence by using mobile marketing, you should buy this book now.

    LanguageEnglish
    PublisherFadi J Tawil
    Release dateJul 27, 2014
    ISBN9781507068731
    The Complete Guide To Mobile Marketing Success For Business Owners
    Author

    Fadi Tawil

    Fadi J Tawil is a nationally recognized author, advisor, and mobile marketing expert, He advises and coaches business owners and entrepreneurs on how to leverage the power of mobile marketing to maintain a close relationship with their current clients, acquire new ones and boost revenues in their respective markets. Fadi resides in New York City with his wife and two daughters.

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      Book preview

      The Complete Guide To Mobile Marketing Success For Business Owners - Fadi Tawil

      Introduction

      ––––––––

      MB900439836.JPG Marketing has evolved a lot in recent years due to technological advances. Many businesses are finding it increasingly difficult to keep up with the latest changes in technology and marketing. One of the biggest changes in technology in recent years as it relates to marketing is the rise of mobile marketing. This book will act as the complete guide to mobile marketing success for business owners.

      ––––––––

      Mobile marketing is communicating with a customer or potential customer using their respective mobile device. This communication can involve introducing them to a new product or service. It can also be used to visit a mobile website. Mobile marketing is a relatively new medium for business owners to take advantage of.

      ––––––––

      Mobile marketing matters because 1.8 billion people in the world currently have access to SMS technology (text messaging). Whereas, only 50% of that number currently have access to the Internet. To put it in simple terms, cell phones outnumber Internet-connected devices by a large margin. Here are some facts about text messaging:

      1.80% of the United States' population are mobile users.

      2.Close to 99% of mobile phones has SMS capabilities.

      3.Almost 69 million people in the United States utilize SMS services.

      4.Over 300 billion text messages were sent last year in the United States.

      5.Less than 10% of text messages are classified as SPAM - compared to email which sits around 65%.

      ––––––––

      As you can see, there are plenty of facts that indicate that text messaging should be the preferred marketing platform for business owners. Many consumers have become numb to traditional forms of marketing and advertising. This is because they get bombarded with tons of emails and phone calls offering products and services. Whereas, very few consumers have been exposed to mobile marketing in comparison. Because of this, mobile marketing offers a unique and distinct advantage to business owners that are looking to increase their marketing effectiveness.

      ––––––––

      Text messages currently have around 97% open rate. This trumps the figures of email open rates by almost 30%. The best part is that 83% of text messages are opened within 4 minutes of receiving. This means that potential customers and customers would be likely to open your marketing message right away. This in comparison to emails which can often sit for 24 hours or days before being opened. Lastly, text message marketing (mobile marketing) has

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