QR Codes for Authors
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About this ebook
This ebook is a no-nonsense short guide with multiple examples and scannable QR Codes. The book is designed to show authors how to use QR Codes to promote their work using examples. Additional information is available on the author's website, GuyAnthonyDeMarco.com.
QR Codes for Authors is a part of the series, The Author's Handbook. The series is designed to help new and potential writers and authors to develop their platform, connect with readers, and to provide assistance with getting completed work out into the publishing world.
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QR Codes for Authors - Guy Anthony De Marco
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QR Code Background
The Quick Response Code, otherwise known as the QR Code, was invented in 1994 by Denso Wave, a subsidiary corporation of Toyota. The original purpose of the two-dimensional code was to track parts running through the assembly line.
Barcodes, used before the QR Code was invented, are scanned by a beam of light from one end to the other. Orientation is important to read a barcode properly. Most printed books have their ISBN number located on the cover using a barcode. Because the orientation is important, as well as the limited amount of data that can be encoded in them, barcodes work well for small amounts of information on items that can be fed into the scanning beam properly.
QR Codes are scanned as a complete image. The image is processed by software, and the resulting encoded data can be acted upon by the computer system. The software can decode the data very quickly. If the codes are used on an assembly or shipping line, the individual items can trigger equipment to re-route them to different areas or conveyor belts without interference