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Google Adwords Book of Secrets: 18 Things You Didn't Know Adwords

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90 pages1 hour

Summary

Making money online revolves around getting traffic to your site. Obviously, there are many other things you need to be able to do, but without traffic nothing else will work. You can't test various versions of your sales page, for example, without enough traffic. One of the most popular methods to drive a lot of targeted traffic and to get it quickly, is using Adwords, and the best way to make sure you get the most out of it is to find a good adwords course.

As the name implies, the advertiser will only pay when someone clicks on their ad. This can be a great way to generate a lot of traffic to your website and since the people who see your ads are the people who are searching for the specific keyword you used when you placed the ad, you know that the visitors you get are really interested in your product or service. Or, put another way, the traffic is very targeted.

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