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    Sell More Books: Writing Skills, #5
    Sell More Books: Writing Skills, #5
    Sell More Books: Writing Skills, #5
    Ebook135 pages1 hour

    Sell More Books: Writing Skills, #5

    By Nancy Hendrickson

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    About this ebook

    What's the secret to selling more indie and self-published books on the Kindle platform?

    It all starts with a great book - but after that, success hinges on your ability to effectively promote what you've written. For a few authors, promotion is easy. For most, it's not only a labyrinth of confusing pathways, it's also a huge time-suck. 

    In Sell More Books: 55 Free Indie Promos for Authors That Work, you'll learn how to focus on the promotional methods that fit both your personality and your genre.

    Boost Your Book Sales to New Levels

    If you're like a lot of authors, your book is getting good reviews but only selling a copy or two a day, if that. One of the reasons for static sales is the reality that competition between indie authors is high and getting higher. What makes one author more successful than another, given the fact that their books are similar in content and quality?

    The ability to promote your book to the people who are desperate to read what you've written. For non-fiction authors this may mean creatively marketing to readers who want to know more about dog training, paleo diets, or extreme sports. For those who write novels, you have a whole world waiting for the next romance, mystery or thriller.

    The good news is, there are dozens of ways to promote your books - in fact the authors had trouble sticking to only 55 - but the challenge is to find the ones that work for you and for your book. Sell More Books: 55 Free Promotions That Work is the answer.

    Discover 55 Free Promotional Ideas

    Because all writers are unique, we've detailed 55 different ways to promote your books, all based on your comfort level and your personality.

    Inside our guide you'll find the promo methods for indie authors:

    • The Big Five - Social Media that counts
    • The Rock Star - You know who you are!  
    • The Emily Dickinson - You truly love to write  
    • The Best Friend - Everyone loves you  
    • The Wizard - Your middle name is SEO  

    Get more books sales by using the promo methods that work for YOU.

    Start Working on Your Promo Strategies Today

    LanguageEnglish
    PublisherNancy Hendrickson
    Release dateNov 14, 2015
    ISBN9781516385966
    Sell More Books: Writing Skills, #5

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      Book preview

      Sell More Books - Nancy Hendrickson

      THANK YOU

      I teach a freelance writing course at Udemy.com. The course is $299 but readers of my books can get it for $10 with this coupon:

      https://www.udemy.com/sidehustle-writer/?couponCode=writeforkindle  Hope to see you there.

      Thank you in advance for signing up for my free newsletter. If you want to learn how to become a professional or semi-professional writer, I can help. You’ll find complete sign-up information at http://nancyhendrickson.com

      who are we?

      Nancy Hendrickson is the author of thirty traditionally and indie-published books. She has spent most of her lifetime as a freelance writer, first writing for magazines and websites, then later for corporations and as a ghostwriter.  Nancy is keen to share her experience and knowledge with other authors.  A long-time photography buff, she loves traveling to historic sites and trying to capture images that are free of the modern world.

      You can find Nancy at http://nancyhendrickson.com and on Facebook at: http://facebook.com/writerslife and yes, over on Twitter at

      http://twitter.com/nhendrickson1

      Michelle Campbell-Scottt has been through a number of careers (advertising, public relations, teaching, training). She prefers the idea that this has brought a wealth of experience to her writing rather than the fact that she is a bit fickle. She wrote courses and articles for other people for many years before plucking up the courage to enter the publishing arena. She learned the necessary skills from Cathy Presland’s ‘Publish Your Book On Kindle’ course and published the first book under her own name in 2012.

      Contents

      THANK YOU

      who are we?

      Contents

      INTRODUCTION TO THE

      SECOND EDITION

      BOOK PROMOTION 101

      Mailing Lists

      WHEN IS IT TOO LATE TO PROMOTE YOUR BOOK?

      AUTHOR PROFILES

      AUTHOR WEBSITES

      ARE YOU BUZZABLE?

      STREET TEAMS

      THE BIG FIVE

      1. LinkedIn

      2. Twitter

      3. Pinterest

      4. Facebook

      4.1. Facebook Free Ads

      4.2. Facebook Group or Facebook Page

      4.3 Facebook Event

      4.4  Facebook Virtual Book Signing

      4.5. Facebook Virtual Retreat

      4.6. Facebook ‘Meet the Character’ Event

      5. Facebook Extra Credit

      6. Google +

      THE ROCK STAR

      7. Free Teleseminar

      8. YouTube

      9. YouTube Extra Credit

      10. BlogTalkRadio

      11. iTunes Podcast

      12. YouTube Book Trailer

      13. Video Invitations

      14. Build a Tribe

      15. Celebrity Endorsement

      THE EMILY DICKINSON

      16. Article Marketing

      17. Kindle Articles or Short Stories

      18. Kindle Series

      19. Kindle Singles

      20. The Newsletter

      21. Persona 101

      22. You, Unwrapped

      23. Email Signature

      24. Guest Blog

      25. Blog as Jack the Ripper

      26. Write a Book Review

      27. Write Using Google Analytics

      28. Repurpose

      29. Link to old blog posts

      30. Upcoming Book News

      31. Blog

      32. PRESS RELEASE

      THE BEST FRIEND

      33. The Friends and Neighbors Strategy

      34. Family

      35. World Literary Café

      36. Online (and Offline) Communities

      37. Blog Comments

      THE WIZARD

      38. Slideshare

      39. Social Bookmarks

      40. Web 2.0 Sites

      41. Virtual Greeting Cards

      42. Flickr

      43. Amazon Author Profile

      44. WordPress Plugins

      45. Instagram

      46. Excerpts

      47. Landing Page

      48. Interview Other Authors

      49. Giveaways - Free Chapter Giveaways

      50. Goodreads

      51. IFTTT

      52. Udemy

      53.  BACKLINKS

      54.  FLIPBOARD

      55. BIT.LY

      TOO GOOD NOT TO MENTION

      NOT FREE, BUT RECOMMENDED

      Rafflecopter

      RaffleCopter Extra Credit

      StoryCartel

      THE WRAP-UP

      CONNECT WITH NANCY ONLINE

      WOULD YOU LIKE TO READ MORE BOOKS LIKE THIS?

      MORE BOOKS BY MICHELLE CAMPBELL SCOTT

      INTRODUCTION TO THE

      SECOND EDITION

      These days, the easy part of being an author is writing a book. A few years ago we worried about getting an agent or a publisher but today the big issue is platform and brand. Just the other day we heard a seminar leader comment that close to 80% of an author’s efforts are spent on rain-making[1]. For authors who don’t like the promo-game, that figure is daunting.

      However, the great ‘Indie Revolution’ has made marketing a necessity – unless you’ve already created a street team of rabid fans.

      We both write full-time, which means marketing our books is part of our everyday life. Over the years, we’ve spent a tremendous amount of time learning best practices, comparing notes with colleagues, and testing our own theories. This helped us to discover – and keep up-to-date - with the best ways for writers of all genres to sell more of their books.

      While not a complete list, the book you’re now reading contains the 55 best book marketing techniques that we know first-hand are proven to work. We’ve tried them all but what we can tell you with absolute certainty is that not all of the 55 will work for every single book or every single author. Our personalities are different and yours is different from either of us. That’s why we grouped the strategies into five major categories – hopefully making it easier for you to find the promotional ideas that work for you and your book.

      The Big Five.

      The Rock Star.

      The Emily Dickinson.

      The Best Friend.

      The Wizard.

      As we sat down to write the second edition of this book, we took into consideration all of the feedback early readers offered, then thought a lot about even more ways to help other authors promote their books.

      A driving question for us was – what makes a person buy a book? We know why we buy books, but just for drill, we took an informal survey of friends and family, asking them that one question: What makes you buy a book? 

      The most common answers were – in the order of importance

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