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    Bake a (Business) Book
    Bake a (Business) Book
    Bake a (Business) Book
    Ebook174 pages1 hour

    Bake a (Business) Book

    By Dyan Burgess

    ()

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    About this ebook

    What if you handed prospects a book that you published? Would that make a difference to your business.

    This book provides an entrepreneur mum's eight-step process to cook up independently published business books in between feeding four kids.

    LanguageEnglish
    PublisherDyan Burgess
    Release dateMar 10, 2016
    ISBN9781925406214
    Bake a (Business) Book
    Author

    Dyan Burgess

    Dyan Burgess is passionate about helping entrepreneurs select, organise and take care of their diverse, accomplished and valuable experiences into a compelling, multi-platform, independently published book. In her work as Creative Director for 'Words From Daddy's Mouth', she knows first-hand what it is like to pull the best bits of many and varied experiences into unique and passionate stories. As a country girl beginning life in rural Victoria and NSW, you can probably imagine the gorgeous surrounds, quirky people and outdoor adventures that dotted the landscape of her early years. A fascination with people and their vast potential followed her through a science degree in Brisbane, Australia, extending into two decades of banking and finance, travel adventures, family creation and business development. Beginning in the independent publishing industry can be daunting. Coming to understand the multiple facets of the publishing industry has been incredibly fascinating to Dyan. However, as a writer (and entrepreneur), these aspects can seem redundant (and boring) - and this can stop writers from achieving publication of a book. Dyan has always enjoyed collaborating to realise writer's (and entrepreneur's) dreams. So whether you are interested in the technical aspects of publishing, or you simply want to write a book on your expertise, she can point you in the correct direction. Simply put - Get it Done.

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      Book preview

      Bake a (Business) Book - Dyan Burgess

      COVER.jpgTitle.jpg

      Thank you for purchasing this book. You are one step closer to baking your book. When I am not baking my own books I am helping others bake theirs. My passion is creating independently published books so stories can be enjoyed for years to come.

      Thankyou.tif

      Many names have been given to me over the years: Bank Johnny (working as a business banker), Boss, Sister, and Mum. My favourite one is ‘The Story Curator’. Books need to be curated. They are one of the few enduring treasures that, because of the ‘internet of things’, can be created by anyone regardless of a person’s means, ability, or age.

      Welcome to my kitchen, where we will Bake a (Business) Book.

      Free Checklist Templates

      Major inspiration for the disciplined use of checklists in this book is from The Checklist Manifesto by Atul Gawande. On his website is this quote:

      Making the distinction between errors of ignorance (mistakes because we don’t know enough), and errors of ineptitude (mistakes we made because we don’t make proper use of what we know). Failure in the modern world, is really about the second of the errors.

      Bake a (Business) Book is about providing knowledge and making proper use of what we know, to avoid errors of ineptitude.

      whybake.jpg

      This book is based on my personal experiences of the steps I have developed to turn content into an independently published book.

      Beside publishing books, I’m a mad foodie. While cooking one day, the idea popped into my head: publishing a book is like baking a cake!

      150408Bakeabook.jpg

      The following pages are the checklists and templates I have developed since 2011 while baking dozens of books to print and many more eBooks.

      Each person will have their own method they want to follow and therefore the tools and methods in this book are suggestions based on my personal experiences. I have left lots of space for you to write your own notes and comments as you go to ensure your recipe, or in this case your book, turns out how you like it. This will enable you to build methods that work best for you, just as you would do with your favourite recipe book. Structuring the book in this way also allows you to keep it up-to-date and centralise your planning.

      I have kept the use of words specific to the publishing industry to a minimum, but there are times when these particular words need to be used in order to correctly define the process. Where technical words are used they are in italics and are defined in the glossary at the end of the book.

      You may consider reading the glossary first to provide a basic understanding of some of the technical words used in this book.

      Let’s bake a business book!

      Contents

      Where Do You Start?

      …Before We Continue

      What Inspired this Book to be Written?

      The Time is Now!

      Overview of the Business Book Publishing Process9

      Step 1

      RAW INGREDIENTS (CONTENT COLLATION)

      Step 2

      PREPARING FOR BAKING (EDITING)

      Step 3

      SOME LEGAL BITS (ISBNS AND CATALOGUING)

      Step 4

      BAKE YOUR BOOK (BOOK DESIGN—INTERIOR)

      Step 5

      CONTINUE BAKING YOUR BOOK (BOOK DESIGN—EXTERIOR)

      Step 6

      CUTTING YOUR CAKE & SHARING IT AROUND (UPLOADING YOUR BOOK TO DISTRIBUTION PLATFORMS)

      Step 7

      A BIT MORE LEGAL STUFF (LEGAL DEPOSIT AND ISBN UPDATES)

      Step 8

      Finishing up (MARKETING)

      You Did It!

      Glossary

      Appendices

      Appendix A

      Quick User Guide

      Appendix B

      Manuscript Development Checklist

      Appendix C

      Checklist for Document Review

      Appendix D

      Editing Quote Checklist

      Appendix E

      ISBN Tracking List

      Appendix F

      My Identifiers Checklist and Input Guide

      Appendix G

      CIP Submission Sample

      Appendix H

      CIP Submission Template Checklist

      Appendix I

      Designer Quote/Layout Checklist

      Appendix J

      Proofing Checklist for Printing

      Appendix K

      Email Templates Related to Book Publishing and Designing

      Appendix L

      Book Exterior Pre-Publication Checklist

      Appendix M

      Platform Distribution Checklist

      Appendix N

      More Legal Bits Checklist

      Appendix O

      Legal Deposit Letter—State/Territory

      Appendix P

      Legal Deposit Letter—National Library of Australia

      Appendix Q

      eDeposit Submission Sample

      Appendix R

      eDeposit Submission Template Checklist

      Appendix S

      Marketing Checklist

      Appendix T

      Basecamp Training Manual and Template Samples

      Appendix U

      Sample To-Do List or Timeline for Actions Summary

      Final Word of Thanks

      Acknowledgments

      About the Author

      Where Do You Start?

      With the analogy of baking a cake standing in for publishing a book, I have summarised the steps that I use to bake a business book in the table below. Each of these steps will then be reviewed in more detail.

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