Enter Helen: The Invention of Helen Gurley Brown and the Rise of the Modern Single Woman
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About this ebook
“Engaging…. Nimble-footed…. Amusing….Throughout, Hauser weaves in passages connecting Brown to her contemporaries and the cultural landscape of the 1960s…[to] situate her life in the context of its times.”— New York Times Book Review
This female Mad Men-like story chronicles the legendary Cosmopolitan magazine editor’s rise to power as both a cultural icon and trailblazer who redefined what it means to be an American woman.
In the mid-Sixties, Helen Gurley Brown, author of the groundbreaking Sex and the Single Girl, took over the ailing Cosmopolitan magazine and revamped it into one of the most successful brands in the world. At a time when magazines taught housewives how to make the perfect casserole, Helen reimagined Cosmo and womanhood itself, championing the independent, ambitious, man-loving single woman. Though she was married, to Hollywood producer David Brown, no one embodied the idea of the Cosmo Girl more than the Ozarks-born Helen, who willed, worked, and—yes—occasionally slept her way to the top, eventually becoming one of the most influential media players in the world.
Drawing on new interviews with Helen’s friends and former colleagues as well as her personal letters, Enter Helen brings New York City vibrantly to life during the Sexual Revolution and the Women’s Movement and features a cast of characters including Hugh Hefner, Nora Ephron, and Gloria Steinem. It is the cinematic story of an icon who bucked convention, defined her own destiny, and became a controversial model for modern feminism, laying the groundwork for television shows like Sex and the City and Girls.
“Bad Feminist” or not, Helen Gurley Brown got people talking—about sex, work, reproductive choices, and having it all—forever changing the conversation.
Brooke Hauser
Brooke Hauser has written for the New York Times, the Los Angeles Times, Allure, and Parade, among other publications. She is the author of The New Kids: Big Dreams and Brave Journeys at a High School for Immigrant Teens, a winner of the American Library Association’s Alex Award. She lives in western Massachusetts with her family and has taught nonfiction writing at Smith College.
Read more from Brooke Hauser
Enter Helen: The Invention of Helen Gurley Brown and the Rise of the Modern Single Woman Rating: 3 out of 5 stars3/5The New Kids: Big Dreams and Brave Journeys at a High School for Immigrant Teens Rating: 5 out of 5 stars5/5
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Reviews for Enter Helen
9 ratings2 reviews
- Rating: 4 out of 5 stars4/5Enter Helen by Brooke Hauser is a biography of Helen Gurley Brown, best known as the author of Sex and the Single Girl and as the editor who created a new identity for Cosmopolitan magazine in 1964 and made it the “must-read” magazine for young women for decades. I grew up during the 1960’s and 70’s and remember faithfully buying my copy of Cosmo. Helen Gurley Brown appeared to have her finger on the pulse of young North American women as she wrote about the changing times for women. From sex tips to career options, Cosmopolitan Magazine told us what to wear, how to look, where to travel and what to read and see. This was the first magazine to cater to young, single women and acknowledge the fun things we were able to do in comparison to magazines like Ladies Home Journal and Good Housekeeping which was aimed at stay-at-home wives and mothers. “Good girls go to heaven. Bad girls go everywhere, “ she declared.Helen comes across very much as a woman who learned how to make the very best of herself. Ambitious and strong willed, she took control of her editorship and rose to become a cultural icon. She was strongly supported by her film producer husband, David Brown. They worked together as a team. Enter Helen is both a great look back at this time and a well researched portrait of an influential woman who encouraged single women to strike out and pursue their own interests. A highly entertaining read for anyone who remembers or wants to learn about this era.
- Rating: 3 out of 5 stars3/5As a biography of Helen Gurley Brown, I preferred Jennifer Scanlon's Bad Girls Go Everywhere. Enter Helen skips around chronologically, beginning with her meeting and marrying David Brown in 1958-1959, then in chapter 22, suddenly going back to Helen's childhood and teenage years in the 1920s and 1930s. Some of the chapters about the women's liberation movement in the late 1960s and early 1970s are interesting reading, but don't even have anything about Helen in them. I was interested in a new biography of Helen, but didn't enjoy Enter Helen as much as I thought I might.