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    The Wizard of Ads (Review and Analysis of Williams' Book)
    The Wizard of Ads (Review and Analysis of Williams' Book)
    The Wizard of Ads (Review and Analysis of Williams' Book)
    Ebook37 pages21 minutes

    The Wizard of Ads (Review and Analysis of Williams' Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Roy H. Williams' book: "The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires".

    This complete summary of the ideas from Roy H. Williams' book "The Wizard of Ads" shows that, while technology is changing and advancing dramatically, people’s hearts and motivations aren’t changing at all. In fact, people today are still as predictable as they always have been, and are still subject to the laws of the universe that seem impervious to change. In his book, the author explains that it is therefore possible to predict what will be effective in the future by investigating what has worked in the past. The key lies in thinking, learning and planning around the laws of the advertising universe. This summary will teach you how to apply the laws to your specific situation and offer your product in the right way.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your knowledge

    To learn more, read "The Wizard of Ads" and discover the key to effective advertising that captures the attention of customers.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateSep 29, 2014
    ISBN9782511016923
    The Wizard of Ads (Review and Analysis of Williams' Book)

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      Book preview

      The Wizard of Ads (Review and Analysis of Williams' Book) - BusinessNews Publishing

      Book Presentation

      The Wizard of Ads by Roy H. Williams

      Book Abstract

      Important Note About This Ebook

      Summary of The Wizard of Ads (Roy H. Williams)

      1. TURNING WORDS INTO MAGIC

      2. TURNING STRANGERS INTO CUSTOMERS

      3. TURNING DREAMS INTO REALITIES

      4. THE SEVEN LAWS OF ADVERTISING

      Book Abstract

      MAIN IDEA

      While technology is changing and advancing dramatically, people’s hearts and motivations aren’t changing at all. In fact, people today are still as predictable as they always have been, and are still subject to the laws of the universe that seem impervious to change. Therefore, it’s possible to view the future of a business through the sharp lens of what has worked in the past for other companies in similar situations and facing comparable challenges. The key lies in thinking, learning and planning around the laws of the advertising universe.

      To find yourself in the right place at the right time offering the right product the right way, learn about the laws and apply them to your specific situation. That way, you’ll never get so busy attending to the merely urgent that you have no time for the truly important principles of success in business and in advertising.

      Important Note About This Ebook

      This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This means that the organization of this summary is not a representation of the book.

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