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    The Art of Explanation (Review and Analysis of Lefever's Book)
    The Art of Explanation (Review and Analysis of Lefever's Book)
    The Art of Explanation (Review and Analysis of Lefever's Book)
    Ebook38 pages30 minutes

    The Art of Explanation (Review and Analysis of Lefever's Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Lee Lefever's book: "The Art of Explanation: Making Your Ideas, Products and Services Easier to Understand".

    This complete summary of the ideas from Lee Lefever's book "The Art of Explanation" shows that the key to successfully selling products and services is ensuring that they are easy to understand for customers. This summary highlights the three-part process you need to master in order to create great explanations that works: plan, package and present.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your knowledge

    To learn more, read "The Art of Explanation" and discover the key to making your products understandable and accessible to all.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateNov 12, 2014
    ISBN9782511024294
    The Art of Explanation (Review and Analysis of Lefever's Book)

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      Book preview

      The Art of Explanation (Review and Analysis of Lefever's Book) - BusinessNews Publishing

      Book Presentation: The Art of Explanation by Lee Lefever

      Book Abstract

      About the Author

      Important Note About This Ebook

      Summary of The Art of Explanation (Lee Lefever)

      Book Abstract

      MAIN IDEA

      Explanation – being able to make the facts more clearly understood – is an art form which is well worth mastering. If you can enhance your explanation skills, you’ll be able to persuade more people to move in the direction you want them to head. That’s got to be good for your career prospects and for your progress in whatever you’re trying to achieve.

      To create great explanations that work, the three-part process you need to use is:

      Although we all live in a world full of data and information, facts in and of themselves can be difficult to understand, hard to apply and confusing if stripped of any context. This is why explanations are needed. Explanations make facts understandable and accessible.

      "Great explanations often do not come from rigorous research and testing; they come from someone’s unique approach to communication. Two people could have profoundly different ways of explaining a single idea and still achieve equal levels of understanding. Like any art form, explanation thrives on being unique and novel; it succeeds when it helps people see ideas from a new perspective. It is a conscious

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