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Pitch Perfect (Review and Analysis of Bill McGowan's Book)
Pitch Perfect (Review and Analysis of Bill McGowan's Book)
Pitch Perfect (Review and Analysis of Bill McGowan's Book)
Ebook36 pages32 minutes

Pitch Perfect (Review and Analysis of Bill McGowan's Book)

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Complete summary of Bill McGowan's book: "Pitch Perfect: How to Say It Right the First Time, Every Time".

This summary of the ideas from Bill McGowan’s book "Pitch Perfect" gives advice on how to make your presentations engaging and influential. According to McGowan, there are Seven Principles of Persuasion that you can use to make your presentations more effective and entertain your audience.

The Seven Principles of Persuasion are:
1. An engaging headline
2. Vivid visual images
3. Make it rich and brief
4. Think, then talk
5. Exude certainty
6. Be insatiably curious
7. Play to your strengths

Added-value of this summary:
• Save time
• Make your presentations more engaging and effective
• Learn how to grab the attention of your audience from the start

To learn more, read “Pitch Perfect” and find out how to deliver the perfect presentation every time!
LanguageEnglish
Release dateJul 1, 2015
ISBN9782511035924
Pitch Perfect (Review and Analysis of Bill McGowan's Book)

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    Pitch Perfect (Review and Analysis of Bill McGowan's Book) - BusinessNews Publishing

    Book Presentation: Pitch Perfect by Bill Mcgowan

    Summary of Pitch Perfect (Bill McGowan)

    Book Abstract

    What makes a great presentation?

    When you look through the tens of thousands of video clips which have been gathered over the years for televisions news shows, it becomes clear stand-out presentations always adhere to the same set of seven principles:

    An engaging headline

    Vivid visual images

    Make it rich and brief

    Think, then talk

    Exude certainty

    Be insatiably curious

    Play to your strengths

    If you want what you say to be memorable and ultimately influential, work at integrating these seven principles of persuasion into your sound bite or pitch. Your listeners will love you for it.

    Despite their important and universality, few people know about these principles, and even fewer understand how to use them. That's because many of these principles are counter-intuitive. For instance, the less you say, the more people hear and remember. I promise you that soon, rather than fear high-stakes situations, you'll look forward to them. Rather than find them terrifying, you'll feel a sense of exhilaration. When you use the Principles of Persuasion to your advantage, you'll feel confident and at peace as you win the client, nail the job interview, or deliver the best speech of your life.

    – Bill McGowan

    About the Author

    BILL McGOWAN is founder and CEO of his own media coaching company, Clarity Media Group. He is also a

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