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    No-Nonsense Networking: The Straightforward Guide to Making Productive, Profitable and Prosperous Contacts and Connections
    No-Nonsense Networking: The Straightforward Guide to Making Productive, Profitable and Prosperous Contacts and Connections
    No-Nonsense Networking: The Straightforward Guide to Making Productive, Profitable and Prosperous Contacts and Connections
    Ebook88 pages51 minutes

    No-Nonsense Networking: The Straightforward Guide to Making Productive, Profitable and Prosperous Contacts and Connections

    By Timothy M. Houston and Susan RoAne

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    About this ebook

    Are you struggling to make your networking work for you? 

    Do you want to get more referrals, recommendations and endorsements from others? 

    Do you HATE going to networking events and try to avoid them as much as you can? 

    Do you feel like you’re wasting time (or your time is being wasted) when you talk or meet the wrong people at networking events? 

    Most business people do and yet, they don’t have a strategy or plan to make their networking effective. 

    In No-Nonsense Networking, #1 International Bestselling author, speaker and entrepreneur, Tim Houston, teaches you what to do before, during and after your networking efforts to make productive, profitable and prosperous contacts and connections. 

    In this straightforward, "down and dirty" guide, you will learn time-tested techniques and proven strategies that really work. 

    No fluff. No untried theories.

    No-Nonsense. 

    You will be able to implement many of these new skills and strategies right away to make your networking more productive, profitable and prosperous!

    Includes a special contribution by Susan RoAne, speaker and  author of the 1 Million+ bestseller,  How To Work A Room.

    LanguageEnglish
    PublisherHouston-CB Group, Inc.
    Release dateJul 18, 2016
    ISBN9781533722454
    No-Nonsense Networking: The Straightforward Guide to Making Productive, Profitable and Prosperous Contacts and Connections

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      Book preview

      No-Nonsense Networking - Timothy M. Houston

      What is Networking And Why This Book?

      Everyone’s connected, but no one is connecting.  The human element has long been missing. Tell me, have you seen it? Have you seen it?

      — Armin Van Buuren, Alone

      If you ask ten random people how they would define the word networking, you would probably receive ten different answers, in two different tones.  Some people will answer in a positive manner because they see it as a worthwhile activity that can produce very positive results both in the short and long-term.

      But others will respond very negatively.  They see networking as a manipulative process which seeks to promote a personal agenda and priorities.  They also view networking as a numbers game, as if it was all about how many people can they meet at one event.  Too often they also equate networking with selling – something that it is not.

      In my book, The World’s Worst Networker, I defined networking as follows:

      The creation of new relationships and the enhancement of existing ones through a process of engagement for the purpose of mutual personal and business development.

      You are probably thinking to yourself:  That definition sounds a bit academic as if it were from a textbook or a college course on marketing.

      So to put it another way, networking is all about three simple steps:

      You are willing to meet new people and also deepen existing relationships with those that you know.

      You are willing to build an authentic, honest relationship with them.  (This is the step that is not followed by those people who are the really bad networkers.  It is also the main reason why the process of networking is given a bad name).

      It is all about finding ways to help others without immediately expecting anything in return for ourselves.

      Networking is not a part-time or occasional exercise. Everywhere we go, we have the opportunity to network with others.  The dilemma that most people face is how to do it in an effective, comfortable manner.

      You probably bought this book because you want to be a better networker Maybe you are just starting out in your career or got a new job. Perhaps you moved into a new field and need to develop and build contacts.  Maybe you are already established in your business but need more visibility so that people know more about your services or products.  Perhaps you go to networking events and feel that they are a waste of time and money because you meet and talk to the wrong people. Maybe you find the entire networking process and experience to be very daunting. 

      Whatever your reason, you’re about to get the help and guidance you want and need.

      So what makes this book different from the dozens of that offer advice on how to network?

      First, because No-Nonsense Networking is a straight-to-the-point primer/reminder about the fundamentals of networking, it is a short read which is intentional and by design.  As you read through the book, I am going to provide you with efficient, effective and powerful methods and techniques that you can use in your networking efforts.  I don’t want you to spend hours reading; instead, my goal is to take what you learn and put it into practice.  I would suggest that you first read it from cover to cover and then go back to focus on a particular subject, strategy or technique that you want to learn and /or refine.

      Second, as your teacher and guide, my job is to make things understandable and simple. Unfortunately, it has become commonplace for many authors of business books to put together examples and anecdotes and then try to build a theory around it, hoping that it works.  It is also to no one’s benefit if I were to teach you some convoluted, impractical techniques and strategies, full of corporate speak that may look impressive as part of the thesis for an MBA degree but ultimately fails or is impractical in the real world.  Likewise, there are many other books and programs that are just too complicated and take too much time to implement.

      Each topic and technique in this book is taught in a very direct and to the point manner and is based on actual experience and consistent

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