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    33 Practical Tips for Public Speaking
    33 Practical Tips for Public Speaking
    33 Practical Tips for Public Speaking
    Ebook74 pages1 hour

    33 Practical Tips for Public Speaking

    By Carmen Corral

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    About this ebook

    33 practical tips for public speaking is a guide full of practical solutions for delivering effective presentations with real impact in front of any audience: business meetings, teaching classes, conferences, social events, celebrations...

    You will find resources, techniques and tools for connecting with your audience and delivering successful presentations. More than 33 practical solutions, with examples, to improve your speeches and make an impression on the audience.

    CONTENT

    What to say: how to prepare the content of your presentation and structure your message to get your audience’s attention.

    How to say it: techniques and resources to present your speech in front of an audience.

    Techniques to control nerves, overcome fear of public speaking, and speak surely and with confidence.

    "A practical guide to improving your communication skills in front of an audience"

    LanguageEnglish
    PublisherCarmen Corral
    Release dateDec 27, 2016
    ISBN9781370217571
    33 Practical Tips for Public Speaking

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      Book preview

      33 Practical Tips for Public Speaking - Carmen Corral

      1. Get to know your audience

      It is easier to speak to people we know than to strangers. Sometimes, with people we don’t know, we do not even know what to talk about, because we do not know what their interests are.

      Before starting to prepare your presentation, you must get to know your audience. Of course, this does not mean each person individually, but the group: Who are they? How many of them are there? What do they all have in common? What are their interests? What do they like? What do you have in common with that group of people? What do they need? Why do they want to listen to you? What are they hoping to get out of your presentation?

      Your speech is not about you, it is about them. They don’t want to hear what interests you, they want to hear about what interests them. That is why it is so important that you know and understand them.

      "Seek first to understand, then to be understood." Steven Covey

      If you know your audience, you can adapt your presentation to their needs and expectations. For example, delivering a customer service presentation to a group of seven doctors is not the same as delivering it to a group of one hundred lawyers. Their expectations will be different, because their clients are different, their interests are different. If you already have a presentation on the topic, you should adapt it to each occasion, bearing your audience in mind.

      Also, knowing your audience will make it easier for you to speak to them confidently, because they are not strangers any more: you know now what interests them.

      To know your audience, do your research. Speak to acquaintances who have the same concerns as your audience. Obtain any information possible from the person organising the event. Look online: on websites, communities and forums where people similar to your audience congregate, and find out what they are talking about. Put yourself in their shoes, forget your own interests for a moment and think as if you were a member of that group.

      Understanding your audience is fundamental to enabling them to understand you and your message.

      2. Define the objective of your presentation

      "Begin with the end in mind." The 7 Habits of Highly Effective People, Stephen Covey

      Before you start preparing the content of your presentation, it is important to define its objective. What are you hoping to achieve by its delivery? Preparing a presentation to entertain guests at a ceremony is not the same as informing people about a company’s latest results.

      A presentation can be categorised into one of the following 4 general objectives:

      To entertain.When the only aim is to entertain your audience. It can inform or inspire, but the main aim is to entertain. For example, telling a story to a group of friends, or making a toast at a family celebration. In this last example, your objective could also be to inspire. You decide what your main objective is.

      To inform.When you present any kind of information. Your intention is simply to inform your audience. For example, presentations on company results, or delivering training. You can include elements of persuasion or inspiration, but the principal aim is to

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