The Normalcy of Mediocrity
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About this ebook
JUST GOOD ENOUGH? If you have a mediocre product or service to offer the world, you are not alone. Your business might fail, but it also might succeed as long as you do something slightly different. Excellence is no longer required.
SLIGHTLY BETTER? If you can slightly edge out mediocrity, like Southwest Airlines has done, then your chances of success are even higher. People will look at you with fresh eyes, and some of them will even become intensely loyal.
EXCELLENT? But of course, the most interesting way is to truly go above and beyond both the new standard of good enough and the slightly better standard. If you can be truly remarkable, and actually do something good... then you can rule the world.
Johnson F. Odesola
Johnson F. Odesola is a seasoned multi-disciplinary professional. His qualifications and experience range from Theology, Law, Education, Engineering, and Administration. An accomplished author of more than 100 books and many research publications on Education, Theology, Law, Sociology, HIV/AIDS, Cultural issues, Missiology, History and Health related Issues. He began with a Diploma in Civil Engineering from the Polytechnic, Ibadan before turning to Theology where he holds a BA (honours) degree from Greenwich School of Theology, London; MTH in Missiology/Anthropology from Queen’s University and another Ph.D in Christian Education from Ashlan University and another Ph.D in Intercultural Studies from Trinity International University. He also holds a LLB (Hons), LLM (Labour Law) and is currently researching for PhD in Law (Human Rights) from the University of Africa in Zambia. He is a professor of Divinity with Trinity International Institute of Advance Studies and widely sought after resource person in Youth, Leadership and Church conferences across the glob. He is Pastor in the Redeemed Christian Church of God and is married to Rachel Adebisi, a Pastor and Child Educationist and they are blessed with three Children, Titi, Uche and Enoch and Grand Children.
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