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    Guidelines for start-up businesses
    Guidelines for start-up businesses
    Guidelines for start-up businesses
    Ebook154 pages1 hour

    Guidelines for start-up businesses

    By SP Luthuli

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    About this ebook

    ‘’100 QUESTIONS YOU SHOULD ASK YOURSELF BEFORE CONSIDERING STARTING A BUSINESS’’
    IF YOU ANSWER THEM CORRECTLY, YOU HAVE DEVELOPED YOURSELF A . . . BUSINESS PLAN’’

    “As a business coach, most people often ask me, ‘WHAT DOES IT TAKE TO BUILD A SUCCESSFUL BUSINESS?’ - I always reply, ‘STREET WISE EDUCATION IS ESSENTIAL’.”
    Author, SP Luthuli

    In this book the author shares with readers his fifteen years of experience on the streets of business. If you take it seriously and take note of his lessons, you will not have to spend fifteen years acquiring this priceless knowledge.

    This book answers why nine out of ten businesses fail in the first five years. It is not the business that fails. It is the owner of the business who needs ‘’BUSINESS AND STREET WISE EDUCATION’’.

    ABOUT THE AUTHOR:

    SP LUTHULI is the Founder and Chairman of SP UNITED GROUP. Under his group he has established ten companies branded and trading after his name. He is an author, an entrepreneur, a speaker and a personal and business development coach. Through his seminars he touches and inspires tens of thousands of people. His vision is ‘TO BECOME THE AFRICAN SOLUTION TO POVERTY’.

    LanguageEnglish
    PublisherSP Luthuli
    Release dateFeb 6, 2018
    ISBN9781370472222
    Guidelines for start-up businesses

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      Book preview

      Guidelines for start-up businesses - SP Luthuli

      GUIDELINES FOR START-UP BUSINESSES

      GUIDELINES FOR START-UP BUSINESSES

      S P Luthuli

      Copyright © 2017 S P Luthuli

      First edition 2017

      Published by S P Luthuli Publishing at Smashwords

      All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording or any information storage or retrieval system without permission from the copyright holder.

      The Author has made every effort to trace and acknowledge sources/resources/individuals. In the event that any images/information have been incorrectly attributed or credited, the Author will be pleased to rectify these omissions at the earliest opportunity.

      Published by Author using Reach Publishers’ services,

      P O Box 1384, Wandsbeck, South Africa, 3631

      Edited by Vanessa Finaughty for Reach Publishers

      Cover designed by Reach Publishers

      Website: www.reachpublishers.co.za

      E-mail: reach@webstorm.co.za

      Dedication

      This book is dedicated to entrepreneurs who are committed to adding value to our society through service. People who make things happen, instead of waiting for things to happen.

      People who see things as they should be, not as they are.

      "I honour this book in respect of people who are intended to walk the same journey I’ve walked in the past thirteen years on the streets of business."

      "Business guide for people who are tired of being poor."

      100 Questions you should ask yourself before considering starting a business.

      The Road Less Travelled

      The road of entrepreneurship is the road less travelled; very few people in the world make it to the final destination. However, it is the road worth travelling. More often than not, it requires lots of patience and lots of persistence, along with lots of dedication and full-time commitment.

      In this book, I share with you my thirteen years of experience travelling this road without getting paid and without a single loss of focus.

      If you take it seriously, you have yourself a business plan that might become your ticket to your financial freedom.

      Business taught me things I did not know about myself

      SP LUTHULI

      "I wish I knew then what I know now. If I did, I would’ve done better."

      Contents

      Dedication

      Introduction

      Chapter 1. The Idea Inside Your Head

      Chapter 2. The Drive – The Sacrifice – The Survival.

      Chapter 3. Action – ‘A’, Planning – ‘P’, Timing – ‘T’

      Chapter 4. Legal, Product, Team

      Chapter 5. Systems

      Chapter 6. Financials

      Conclusion

      Quotes By Sp Luthuli

      Other Books by: SP Luthuli

      Introduction

      • I did not know – I have so much implementation power.

      • I did not know – I have so much influence.

      • I did not know – I have so much potential.

      • I did not know – I have so many mistakes that need to be corrected about myself.

      • All I knew is that – I have a vision, but I did not know the size of my vision.

      • I did not know – I was unique in thinking.

      • I did not know – I am a speaker who can speak to the large numbers of people and let them all pay attention in listening to my dreams.

      • I did not know – I was lacking listening skills.

      • I did not know – some of my attitudes were killing the esteem of fragile people.

      • I did not know – I was emotionally weak, though I speak to people about emotions.

      • I did not know – how much I can teach and how much I can learn from people. I came to my dream business not knowing a thing about the industry and I became a transparent teacher who learnt and teach at the same time. In fact, all I ever knew in general was what I wanted to do. The most difficult part I’ve ever experienced is the fact that people did not want me to learn from them; instead they always assumed I knew more than them and, because of that, I was losing how much people could teach me.

      • I did not know – I am a lecturer of the University of Vision – life coach, business coach and a ‘personal development coach’.

      • I did not know – I am a writer, who can write 81 books, although my handwriting is terrible.

      • I did not know – I have so much care for people who are too underprivileged to care for themselves.

      • I did not know – I am also a person to be followed by media, everywhere I go; all I ever knew was that I had a vision and a mission to accomplish.

      • I did not know – I also say one thing and do another.

      If it wasn’t for the struggle moments of business experience, I would’ve been a miserable man by now. Business has taught me priceless lessons; personal, professional and practical business lessons about things I did not know about myself.

      If I figure out now how much less I knew about myself before I conducted my life into business, compared to my life after all my business experiences, I can tell without fear that:

      I Did Not Know Myself.

      With business, you become a ‘newborn baby’ needing parental mentorship, parental nursing from role models who walked the journey you are walking.

      When I sit with people who are super-successful in the business world, all that they like talking about is the terrible backgrounds and real-life experiences with too many losses and sacrifices at the beginning of the process of their business journey.

      In other words, their past business experience is more important to them than their present. Their past experience is more exciting to talk about than their current experience.

      To me, business has been the ‘University of Life’…the University of Self-Realisation, where all super-successful people studied their life skills.

      The reason rich people like to invest in poor communities is because most of them know what it’s like to be poor; most of them were poor before becoming rich. They know how it feels to sleep without food every day; they know how to sleep without a roof over their heads and survive without clothes to cover their body.

      Even though I grew up as a very respectful child, I did not know I was ‘cheeky’. The main problem with me being ‘cheeky’ was that I could not be advised even though I was respectfully accepting advice.

      No matter how much I accepted the advice, I could not use even one piece of advice. In other words, after my business experiences, I began to realise how much I was losing from all the people who were trying to advise me.

      My justified reason for rejecting advice from people around me was that people who tended to be more worried about advising me were people who did not know what I wanted in life. In other words, they were people who could not read my vision and measure the efficient size of my vision.

      Another thing: they were more worried about me than about themselves.

      My Personal Principles Of Advice

      SP Luthuli

      "I do not take any advice from someone who does not know what I want – when you know what I want, then you can advise me."

      "Do not question me about why I do things. Do not question me on how I do things. Question yourself on how you can help me do it?"

      "If you were to advise me, first ask yourself – why didn’t you advise yourself the same way?"

      If I did not have the above principles of advice, it would’ve been easy for people to advise me and it would have been easy for them to mislead me in a direction opposite and parallel to the vision of my own origin.

      Having principles of life gave me a stable structure of my vision and they became sustainable pillars and supporting structures of my business vision.

      Why I even rejected some of my own father’s advice

      My father is a very strict and respectful man who takes no nonsense from anybody. He is the first person I trusted in my life and I always admire his opinion to be the first before I begin to do anything new.

      He is the solid and concrete foundation of my life. Through his teachings, I wrote a book called:

      Thank you, dad for making me a real man

      Man of men – Indoda emadodeni.

      This book contains all the teachings and lessons that my father taught me from the day I was born until now. My father is a blessing to me; without him, I would not be the man I am today. I wish to pass all his teachings to my own children and their children’s children.

      Why did I reject some of my father’s advice?

      My father always believed in me keeping my professional job as an employee and I always believed in myself becoming the employer who creates jobs for

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