Social Media Traffic Guide
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About this ebook
Dear Entrepreneur:
Many business owners find it hard to go at it alone on social media. There are too many platforms to choose from. There are too many strategies that don't work anymore.
But today is your lucky day!
I just released a brand new product called "Social Media Traffic Guide".
In the next few moments you can discover the simple steps to follow inside the "Social Media Traffic Guide" home study course so you can get a ton of social media traffic to your site.
With "Social Media Traffic Guide" , you are receiving a "Brand New", never before seen, 10 part course to getting a ton of targeted traffic from social media.
Here's what's inside:
Guide 1: Facebook Traffic Guide
Guide 2: Twitter Traffic Guide
Guide 3: YouTube Traffic Guide
Guide 4: Instagram Traffic Guide
Guide 5: Medium Traffic Guide
Guide 6: Reddit Traffic Guide
Guide 7: Quora Traffic Guide
Guide 8: Pinterest Traffic Guide
Guide 9: LinkedIn Traffic Guide
Guide 10: SlideShare Traffic Guide
What you'll learn in this course:
*You'll uncover the power of organic Facebook posts as well as Facebook Ads, and how you can use both to drive highly targeted traffic to your website.
*You'll find out just how easy it is to go viral on Twitter!
*You'll discover the benefits of video marketing on YouTube, and how you can use this powerful platform to gain new subscribers and drive traffic to your site!
*You'll see why celebrities and VIP'S are going gaga over Instagram. Nope, you don't need to be a celebrity to succeed on this platform. Many businesses have found massive success here!
*You'll understand why writers and bloggers love Medium. This popular blogging platform will help you in more ways than you can ever imagine.
*You'll learn the power of marketing on Reddit. It's not exactly known as being a business-friendly site, but in the course, you'll learn exactly what you need to do to succeed on the platform!
*You'll uncover the benefits of answering questions on Quora and giving as much value as you possibly can.
*You'll find out why many marketers love Pinterest and how they use it to drive traffic to their website and landing pages!
*You'll see the benefits of marketing your content on both SlideShare and LinkedIn.
*And so much more!
Order "Social Media Traffic Guide" & Start Getting Unlimited Targeted Traffic To Your Website Today!
Manuel Braschi
I am dedicated to providing my readers with the latest and most up-to-date e-Books on topics such as Health & Fitness, Self Improvement, Internet Marketing, Social Media and other genres of interest.
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- Rating: 5 out of 5 stars5/5Great simple traffic guide. great for beginners and pros can learn an additional thing or two
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Social Media Traffic Guide - Manuel Braschi
Organic Facebook Posts Vs Facebook Ads
There are two ways to promote your content on Facebook: (1) by promoting it organically to your fans and followers, or (2) by promoting it on Facebook Ads.
With the first method, you’re not paying any money to Facebook. You’re only promoting to your fans and followers. On the surface, this may sound like a great plan.
However, with each algorithm update, Facebook organic reach is ever dwindling. This means that even if you have millions of fans, only a small percentage is going to see your post in their news feeds!
A few years ago, organic reach was extremely good. Every time you posted something on your fan page, a large majority of your followers will see your post. So if you were promoting or selling something, you would essentially get sales without paying for traffic.
However, in recent years, Facebook has been doing its best to go back to its ‘social’ roots. Instead of showing posts from fan pages, Facebook has been prioritizing updates from people in your circle of friends.
If you’ve got hundreds of friends, you’ll see most of their posts on your news feeds instead of posts from pages you’ve followed. This is obviously great news for Facebook users themselves, but not so much for business owners who carefully manage and maintain a huge following on Facebook.
So, with the ever-declining numbers of organic social media traffic, many business owners have been forced to turn to Facebook Ads.
Many social media marketers swear by the power of Facebook Ads as it is very cost-effective compared to other advertising options like Google Adwords and other traditional marketing methods.
With Facebook Ads, you no longer need to worry about organic reach. You can simply set up an ad from your Ads Manager account, target the right audience demographic, define your budget and Facebook will take care of the rest for you.
The truth is no other social media or advertising platform can offer the kind of targeting options that Facebook offers. You can target people based on many different factors such as location, interests, hobbies, affiliations, and so much more.
There’s even an extremely powerful tool called Facebook Pixel. It’s just a snippet of code you add to your website’s header section. The pixel is powerful if you know how to use it and read its data correctly.
With the pixel, you can track what your visitors are doing on your website. You’ll know if they signed up to your mailing list, or if they bought something in your eCommerce store. With the Facebook remarketing feature, you can retarget people who’ve visited your site and send them highly targeted offers.
With the lookalike audience feature, you can upload your own customer data, and Facebook will try to look for people who are similar to your own audience. This basically means reaching more of the same people with just a push of a button!
How To Drive Traffic To Your Website Using Facebook Ads
In this section, you’re going to be learning a few ways to get people to land on your website simply by signing up for Facebook Ads. Let’s begin!
What do you want to achieve?
This is the first step on the list. You have to sort out your goals – do you want to increase your brand awareness? Do you want to get your ads in front of as many people as possible? Do you want people to visit your website? Install your app? Buy from your online store?
Facebook Ads have 3 different campaign objectives – you have to choose the right objective that will match your goals.
For example, if you want people to visit your website, then you may want to choose the Traffic objective. But it’s not always the right choice especially if you’re targeting people who have yet to hear about your brand. This kind of traffic is called ‘cold traffic.’ If you want higher engagements on your posts, you’re going to have to convert this cold traffic to warm or hot traffic.
For cold traffic, try getting them aware of your brand first. You can choose between Brand Awareness or Reach objectives. You’re basically introducing your brand to your target audience, sort of like saying "Hello, I’m here! I