1X Evangelism: A Kingdom Growth Strategy for the Local Church
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About this ebook
LifeWay Research shows that up to 78% of Christians do not regularly evangelize. This can change. This will change. 1X Evangelism introduces a churchwide strategy designed to help Christians re-engage in personal evangelism.
Most Christians believe evangelism should increase, yet more and more believers are disengaging from evangelism. Traditional church evangelism methods are no longer as effective. 1X Evangelism introduces a new approach: churchwide personal evangelism strategy. Unlike a program, 1X is a highly flexible strategy designed for small churches, yet adaptable to churches of any size. In 1X Evangelism, Dr. John Rothra uniquely combines church invitations, personal evangelism, and small groups into a churchwide personal evangelism strategy inspired by previous visionaries
John L. Rothra
John, or "Dr. J" as is friends call him, is an author, speaker, blogger, and YouTuber. He's also a bassist and a huge Buffalo Bills fan. He offers thought-provoking insight and analysis on social and spiritual issues from a biblical perspective. John holds a PhD in evangelism and has pastored/preached for over a decade. He hosts a devotional series on YouTube and is available for speaking engagements.
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1X Evangelism - John L. Rothra
What Others are Saying
"Somehow somewhere along the journey of Southern Baptists, our Sunday schools became introspective nurture groups for disciples; training unions changed to home groups continuing to nurture us into ingrown cliques. Next, our revival meetings went away because the unsaved seemed not to attend. Now neighborhood witnessing is passé, and some say it simply does not work. Yet alternatives like forms of relational evangelism, as it is called, seem so open- ended that a person relates so indefinitely to lost friends that Christ is not made central to the relationship at the beginning, so that it seems like an eternity to get to the gospel, perhaps even the lost person’s eternity.
1X Evangelism returns to the basics and encourages believers to begin again. Shifted awareness of lostness, a message to share, and a Savior to save are as simple as they get. This timely piece brings a fresh awareness of the simple back into light with biblical panache."
—Dr. Keith Eitel
Dean, Roy Fish School of Evangelism and Missions, Southwestern Baptist Theological Seminary
It’s been said that you can’t expect what you don’t inspect. When it comes to the paramount spiritual discipline of personal evangelism, every Christian stands in need of accountability. Having utilized over a dozen methods in my personal witnessing and having studied many others in the academia of methodology, I have yet to discover a strategy that will run your strategy—that is, until 1X. Regardless of the structure that best fits your personality or your church, Rothra’s 1X provides simplistic and strategic impetus to maximize your evangelistic efforts and increase your witnessing effectiveness.
—Dr. Glynn Stone
Pastor, Mobberly Baptist Church, Longview, Texas
Treasurer, Southern Baptist Convention
"The evangelistic methodologies of the past no longer work…or so claim many of today’s esteemed ‘experts.’ Desiring to offer a contemporary, evangelistic strategy reflecting historic, evangelistic methodologies, John Rothra has penned 1X Evangelism. As someone who finds both value for and success in the historic evangelism practices of the Southern Baptist Convention, I especially appreciate Rothra’s treatment of the subject in Section 1. Pastors will find the 1X Evangelism strategy helpful, providing that they do not merely oversee but actively participate in this evangelistic methodology. George Santayana once said, ‘Those who cannot remember the past are condemned to repeat it.’ In 1X Evangelism, John Rothra dares to believe that those who remember the evangelistic successes of the past become capable of seeing them repeated."
—Dr. Matt Queen
L. R. Scarborough Chair of Evangelism, Associate Professor of Evangelism Associate Dean for Doctoral Programs, Roy Fish School of Evangelism and Missions, Southwestern Baptist Theological Seminary
Most believers understand at least intellectually that the Great Commission is more than a Great Suggestion. But most rarely ever actually seek to make disciples themselves by sharing the Good News of Jesus with others. John Rothra has developed a practical, helpful, and doable approach to sharing Christ and making disciples that can help your church move forward in evangelistic impact. Most of us know far more about Jesus than we actually put to practice. John helps you to do the latter!
—Dr. Alvin L. Reid
Professor of Evangelism and Student Ministry, Bailey Smith Chair of Evangelism, Southeastern Baptist Theological Seminary
Pastor to Young Professionals, Richland Creek Community Church, Wake Forest, North Carolina
JOHN L. ROTHRA
1X EVANGELISM
A Kingdom Growth Strategy for the Local Church
1X Evangelism: A Kingdom Growth Strategy for the Local Church
Revised edition
Copyright © 2015, 2018 by John L. Rothra. All rights reserved.
All Scripture quotations are from the New American Standard Bible®. Copyright © 1960, 1962, 1963, 1968, 1971, 1972, 1973, 1975, 1977, 1995 by The Lockman Foundation. Used by permission. (www.Lockman.org)
Published by John L. Rothra
www.johnrothra.com
Cover design developed by John L. Rothra.
Cover background art by VideoBlocks. Used by permission.
No part of this publication may be reproduced, stored in a retrieval system or transmitted in any way by any means, electronic, mechanical, photocopy, recording or otherwise without the prior permission of the author except as provided by USA copyright law.
Published in the United States of America.
To
Olivia Rothra, my wife, best friend, and partner, for your patience, love, and support,
Lauren, Lindsay, and David, our wonderful children, for bringing joy and laughter to our lives,
and
Chris and Letha Burton,
for your support, prayers, and love in helping me publish this work.
Foreword
One of the greatest contributions to the spiritual development of my life has come from the influence of those who have exhibited a deep passion for the lost. It has shaped my philosophy of evangelism and for the ministry of the local church. Scripture teaches he who wins souls is wise
(Proverbs 11:30). This biblical truth is an imperative of both the Old and New Covenants that God’s redemptive plan for mankind should be expressed through the proclamation of the gospel message and the personal witness of His people. Every Christian knows of the reality of his task. Every pastor should be deeply concerned with providing guidelines to his local flock for an effective approach to sharing the gospel message.
Yet, the reality in most evangelical churches is a continued decline with regard to the evangelization of the next generation. Not only is there a lack of passion for the unrepentant soul but a lack of emphasis as well as a lack of training on how to incorporate lifestyle evangelism into the daily walk of today’s believer. This trend must be reversed. John L. Rothra’s work, 1X Evangelism: A Kingdom Growth Strategy for the Local Church, is a fresh approach to local church evangelism that is both biblical and practical. His research revealed that the decline in evangelistic decisions within the church today is directly proportionate to the reality that the normal church-going-believer Christian is less likely to share his faith than ever before. Thus, revitalization toward intentional outreach evangelism is the only remedy to reverse the trend of declining evangelism in the contemporary church of the twenty-first century.
John Rothra’s 1X Evangelism is unique in its approach to highlighting the various methods used by the Southern Baptist Convention throughout its history in answering the question of local church evangelism. From his historical analysis, Rothra revealed how God has raised up unique individuals at specific times to create effective avenues for sharing the gospel message. With his simple design, 1X Evangelism can be adapted to every church size, whether small, medium, or large. All the guidelines