The Business Man
By Dan Ariely
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About this ebook
The narrator of the story is Peter Proffit, a "methodical" businessman by his own admission. He says a nurse swung him around when he was a young boy, and he bumped his head against a bedpost. That single event determined his fate: the resulting bump was in the area dedicated to system and regularity, according to phrenology.
Proffit goes on to say that he despises geniuses and that they are all asses—"the greater the genius the greater the ass." Geniuses can not, he says, be turned into men of business.
Dan Ariely
Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University. He is a founding member of the Center for Advanced Hindsight; a cocreator of the film documentary (Dis)Honesty: The Truth About Lies; and a three-time New York Times bestselling author. His books include Predictably Irrational, The Upside of Irrationality, The (Honest) Truth About Dishonesty, Irrationally Yours, Payoff, Dollars and Sense, and Amazing Decisions. His TED Talks have been viewed more than 27 million times. His work has been featured in the New York Times, the Wall Street Journal, the Washington Post, the Boston Globe, and elsewhere. He lives in North Carolina with his family.
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