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    Broadcasting Powerful Messages With Twitter
    Broadcasting Powerful Messages With Twitter
    Broadcasting Powerful Messages With Twitter
    Ebook64 pages48 minutes

    Broadcasting Powerful Messages With Twitter

    By Linda Parkinson-Hardman

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    About this ebook

    The secret to using Twitter more effectively is to send the right message to the right person at the right time. The problem is you often don’t know what the message is or who it should be sent to. Which is why need to have a strategy. Broadcasting Powerful Messages with Twitter is your ideal Twitter guide.

    You’ll learn what the experts do to make sure they maximise their impact without spending all day attached to their computer or phone. You’ll get simple rules to follow plus explanations about what’s important and why.

    Did you know that: Companies using Twitter average 2X more leads than those that don't. Companies with 1000+ more Twitter followers get 6X more traffic. 44 % of companies using Twitter for marketing have acquired a customer from it. You can get more Twitter followers and you can drive more visitors to your website and products or services! Just apply the techniques and rules from Broadcasting Powerful Messages with Twitter to get more customers and gain more influence.

    LanguageEnglish
    PublisherLinda Parkinson-Hardman
    Release dateDec 31, 2017
    ISBN9781370901791
    Broadcasting Powerful Messages With Twitter
    Author

    Linda Parkinson-Hardman

    I am the author of eight books and the editor of 8 anthologies for the Hysteria Writing Competition.

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      Book preview

      Broadcasting Powerful Messages With Twitter - Linda Parkinson-Hardman

      Broadcasting Powerful Messages with Twitter

      by

      Linda Parkinson-Hardman

      Published By

      Crystal Clear Books

      www.crystalclearbooks.co.uk

      Copyright

      © Linda Parkinson-Hardman April 2012

      All rights reserved. The right of Linda Parkinson-Hardman to be identified as the author of this work has been asserted by her in accordance with the Copyright, Designs and Patents Act 1988.

      No paragraph of this publication may be reproduced, copied or transmitted save with written permission or in accordance with the provisions of the Copyright, Designs and Patents Act 1988, or under the terms of any license, permitting limited copying issued by the Copyright Licensing Agency, 33 Alfred Place, London, WC1E 7DP.

      Any person who does any unauthorised act in relation to this publication may be liable to criminal prosecution and civil claims for damages.

      First edition published by: Crystal Clear Books

      ISBN: 9781370901791

      Telephone: 0843 289 2142

      website: www.crystalclearbooks.co.uk

      Note/Disclaimer: The material contained in this book is set out in good faith for general guidance and no liability can be accepted for loss of expense incurred as a result of relying in particular circumstances on a statement made in the book. The laws and regulations are complex and liable to change without notice and readers should check the current position with the relevant authorities before making personal arrangements.

      Cover image © N.I: Dreamstime.com

      Contents

      What is Twitter? - What is microblogging? - What is a powerful message? - Who are the right people? When is the right time? - The difference between followers and following, - How to find people to follow, - How to have a conversation on Twitter, - What is ‘influence’ and how do you get it? - What do you have to share? - Establishing an effective and credible Twitter presence, - Setting up an account with Twitter, - Creating the perfect Twitter profile, - How to send a message to someone who isn’t following you, - Searching Twitter, - Unleashing the power of Twitter with lists, - Promoting your Twitter account, - Using Twitter business directories, - Adding video and images to Twitter, Taking it to the next level with simple measurement tools, - External services, - Twitter terminology explained

      INTRODUCTION

      It would be easy to assume from the title of this booklet, that I am going to tell you that Twitter is simply about broadcasting your message to the widest possible audience. But I am someone who passionately believes that social networking for business is about sharing what we know, our expertise and even our resources with those who are the most likely to help us find the people that we want to engage with to sell both our products and our services.

      If you aren’t of the same accord then this booklet probably isn’t for you. Yes, it will tell you how to make the very best use of Twitter but it will not be a magic bullet that means all you have to do is acquire hundreds of thousands of followers. At some point you are going to have to start building relationships with those you follow and those who follow you to make it all relevant.

      I belong to a networking group where the mantra is ‘Giver’s Gain’ and it is only by adopting this same attitude that you will stand a chance of being successful. Giving, in this context means providing helpful information yourself and supporting other people on Twitter by sharing their helpful information too.

      WHAT IS TWITTER?

      For those of you who have

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