The Two-Minute Story for Network Marketing: Create the Big-Picture Story That Sticks!
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About this ebook
Worried about presenting your business opportunity to prospects?
Here is the solution. The two-minute story is the ultimate presentation to network marketing prospects.
When our prospects see the big picture, they make decisions immediately. No more "I need to think it over" objections.
In less than two minutes, our prospects will move forward, ready to join. This presentation requires no flipcharts, videos, research reports, testimonials, PowerPoint slides or graphics. All it takes is a simple two-minute story that we customize for our prospects.
Forget all those boring presentation information dumps of the past. Instead, let's talk to our prospects in the way they love.
Prospects enjoy a short story. Telling stories reduces our stress since stories are easy to remember. Plus, this story is 100% about our prospects. That means we become instantly interesting to our prospects and they will listen to every word we say. Now our prospects can see and feel what our business means to them.
Enjoy connecting with prospects with no rejection and no objections. Prospects will love how we simplify their decision to join and make it stress-free. This is so much fun that now, our entire team can't wait to talk to prospects.
And for us? We will love helping prospects see what we see, so they will ask to join our business.
The two-minute story is the best way to help your prospects to join.
Scroll up and order your copy now!
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Reviews for The Two-Minute Story for Network Marketing
8 ratings4 reviews
- Rating: 5 out of 5 stars5/5I didn't think that 2 minutes could be so impactful! This book was short and to the point just like the scripting which is so easy to use and remember. I can see how it will save so much time to quickly weed out the players, saving a lot of time and energy.
- Rating: 5 out of 5 stars5/5It's simple and easy to duplicate . I just love it
1 person found this helpful
- Rating: 5 out of 5 stars5/5Why this book is not available for India. I cant read this book in this app.. i want to read this book. Pls make it available for INDIA
2 people found this helpful
- Rating: 5 out of 5 stars5/5Simple, direct to the point, practical that if followed and practiced would surely produce results.
1 person found this helpful
Book preview
The Two-Minute Story for Network Marketing - Keith Schreiter
The Two-Minute Story for Network Marketing
© 2018 by Keith & Tom Big Al
Schreiter
All rights reserved, which includes the right to reproduce
this book or portions thereof in any form whatsoever.
Published by Fortune Network Publishing
PO Box 890084
Houston, TX 77289 USA
Telephone: +1 (281) 280-9800
BigAlBooks.com
ISBN-13: 978-1-948197-52-6
ISBN-10: 1-948197-52-9
Contents
Preface.
The problem.
The bad news.
Why getting appointments for presentations is hard.
The invitation breakdown.
Our two-minute story begins.
The secret question our prospects don’t know how to ask.
Let’s get to the point.
The second half of our two-minute story begins.
Our prospects recover.
Managing our prospects’ decisions.
Nine proven words.
Putting the pieces together.
Some two-minute story presentations.
Why this works.
Where can we use our two-minute story?
What could happen.
What to say to team members.
Training our serious team builders.
How to sponsor new team members who will join our weekly calls.
What do I say next?
Thank you.
More Big Al Books
About the Authors
Big Al Workshops
I travel the world 240+ days each year.
Let me know if you want me to stop in your
area and conduct a live Big Al training.
BigAlSeminars.com
FREE Big Al Training Audios
Magic Words for Prospecting
plus Free eBook and the Big Al Report!
BigAlBooks.com/free
Preface.
When master storyteller Jerry Scribner talks, people listen. This separates Jerry from everyone else. People hear what Jerry says. How does he do it?
Margaret Millar once said, Most conversations are simply monologues delivered in the presence of a witness.
Sound familiar?
Does that remark apply to our presentations?
How many of our presentations have sounded like this?
1. We talked.
2. Our prospects listened.
And we did this for 20 minutes, 40 minutes, or even an hour. Brutal.
Oh, but we can make it worse. We can say to our prospects, Please hold all your questions until the end. I might cover your questions later during my presentation.
Or, maybe we ask our prospects to sit in a hotel meeting room with other strangers while we show PowerPoint slides and videos for an hour.
No wonder prospects hate sales presentations.
The longer our presentation, the more we confuse prospects. There are just too many facts to remember.
To get decisions from prospects, we must be clear.
And that brings us back to Jerry Scribner. When Jerry talks, he simply tells a two-minute story about the most interesting subject in the world to prospects: themselves. This customized story has prospects sitting on the edge of their chairs, waiting to hear what comes next.
But the best part is that this two-minute story leads to a decision. This relieves prospects of the stress of feeling that they need more information, or that they need to think things over for days.
Here is a chance for us to change how we communicate with our prospects. In this book, we will learn how to use a short story to get our prospects to decide whether or not to join. No need for long presentations or sales props. This short story takes less than two minutes, while delivering precisely the information our prospects crave.
By capturing our prospects’ total attention, we can now get our message from inside our heads, to inside our prospects’ heads. This makes their decisions natural and easy.
Let’s add the two-minute story to our inventory of great presentation methods we can use with our prospects.
The problem.
After an hour and 30 minutes, the opportunity meeting finishes. John signs the application, buys his kit, and rushes home to build his business. This is going to be great!
When is the best time to start his business? The weekend, of course. No distractions. No job interfering with the day.
On Saturday morning John opens his distributor kit and reads the getting-started manual. Three coffees later, John feels exhausted. This is a lot of work. So much to learn, and so little time. Thankfully next weekend is free. That would be a great time to set his first appointment.
After seven days of begging, John’s best friend agrees to meet him for a Saturday lunch. John shakes with excitement. All morning John practices his motivational exercises. He laminates his vision board, chants his affirmations, and sings his company song. Nothing can stop John. He has memorized his company presentation, word-for-word. His PowerPoint presentation is loaded in his new projector. This is going to be more than awesome.
At the restaurant, John’s friend asks, Why are you wearing a suit and tie?
John replies, I have this great business opportunity to show you. Let’s clear off our restaurant table and set up our projector screen at the next table.
Things aren’t feeling right for John’s friend.
After only 25 minutes into the presentation, John’s friend asks the waitress, Is there a cliff nearby? I am looking for somewhere to jump.
One hour into the presentation, John’s friend asks the waitress, I want to fall on a sword. Would you hold a sword for me?
Finally, John’s friend passes out. Thankfully, that ends today’s presentation.
As the medics haul John’s friend out to the waiting ambulance, John thinks, I need to set an appointment for next month. I wonder who I can talk to next?
With one business presentation every month, how long do you think it will take John to build his business?
The answer?
Forever.
But, one little modification can change everything.
It’s called the