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Summary of Pre-Suasion: A Revolutionary Way to Influence and Persuade
Unavailable
Summary of Pre-Suasion: A Revolutionary Way to Influence and Persuade
Unavailable
Summary of Pre-Suasion: A Revolutionary Way to Influence and Persuade
Ebook27 pages15 minutes

Summary of Pre-Suasion: A Revolutionary Way to Influence and Persuade

By PCC

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About this ebook

The must-read summary of Robert Cialdini’s book: "Pre-Suasion".  

The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.

Added- value of this summary:  
• Save time 
• Understand the key lessons in personal change
• Expand on your motivation 
 
To learn more, read “Pre-Suasion”. 
From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).
LanguageEnglish
PublisherPCC
Release dateMar 20, 2019
ISBN9788829503544
Unavailable
Summary of Pre-Suasion: A Revolutionary Way to Influence and Persuade

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